AVM Productions and Spirit Nipuna form JV

BANGALORE: AVM Productions and Spirit Media (subsidiary of Suresh Productions and Rama Naidu Studios) have announced a Joint Venture (JV) to create an advanced state-of-the-art film processing, Digital Intermediate (DI) and Visual Effects facility in Chennai.

The new JV will kick off with 50 world-class visual effects professionals and technicians, and will double its numbers by the end of the year 2006. The team would operate out of AVM Studios, which has state-of-the-art infrastructure and will also install top-of-the-line equipment for Visual Effects, DI and Film Processing, informs an official release.

This JV would also bring in first-of-its-kind the "Kodak-kit chemistry negative processing technology" imported from New Zealand. For the first time in the country, film makers would benefit from the high quality Kodak film and negative processing experience.

"We are delighted to form a JV with the Spirit-Nipuna team, which will bring immense value to the film making industry. Our joint experience with 50,000 man years in film making will surely boost the technical composition to Digital standards.. This partnership will definitely set new standards film making," says AVM Productions managing partner MS Guhan.

"The combined of AVM and Spirit Nipuna corporate expertise will provide film makers and entertainment companies with a well balanced studio facility equipped with a rare mix of the latest imaging technologies, artists, visual effects (VFX) supervisors, and technicians to provide story-driven visual enhancement." says Suresh Productions MD Suresh Babu.

"The Spirit-Nipuna success in Hyderabad and now the partnership with AVM Productions will bring in significant opportunities in the domestic and global visual effects segment. The joint team would work on forthcoming films being produced by AVM as well as other producers in Chennai." says Spirit Media MD Rana Daggubati.

"We're proud to be associated with AVM Productions, and are very excited to work on challenging projects. This partnership brings in significant opportunities with the major boom in the global digital effects industry," says Nipuna COO Deepak Mangla.

Spirit-Nipuna has successfully completed their first Tamil project AVM's 'Tirupati' an Ajith starrer, which has been released today. Spirit-Nipuna bagged this project against stiff competition from existing post production facilities in India, the release adds.

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