| Before that though, there is the fourth
channel from the stable that is awaiting entry into an increasingly
crwoded news terrain. The fourth channel, which is expected to be
a metro-centric channel, is targeting a December or early January
2006 launch.
Information and Broadcasting minstry sources have confirmed the
developments to Indiantelevision.com.
At present, in the Hindi business news space, the already existing
channels are CNBC Awaaz and Zee Business, while in the English space
there is CNBC TV18 and NDTV Profit. What has yet to be identified
is whether the proposed business channel will be attacking the English
or Hindi news space.
As has been reiterated by various media analysts, every new news
channel will have to carve out its own identity and uniqueness within
the given space. This seems to be the mantra for TV Today Network
as well.
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|