Television

Star India acquires format rights to 'Desperate Housewives'

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2015/01/12/hatcher%20copy.jpg?itok=LGOvOz43

MUMBAI: These days, hardly a successful Western format escapes Indian television's attention. Same way, the obscenely popular ABC soap Desperate Housewives - which is presently having its fine run on Star World in India - has also found its desi destination.

Star India COO Sameer Nair today revealed that the network acquired the format rights to Desperate Housewives. "But it will take a long time," he said on the launch plans.

When queried as to whether soap queen Ekta Kapoor would be assigned the task of producing the Indian adaptation, Nair without definitively confirming it, admitted that Ekta Kapoor has got an edge.

Nair also recalled how Ekta had approached Star with a similar pilot project almost three years ago, much before Desperate Housewives became such a huge hit in the US as well as globally.

"Three years ago, Ekta Kapoor had approached us with this same topic which she had titled Kudiyon ka Zamana. But then the television space wasn't much used to such bold subjects. I think even Ekta shelved the idea later."

As already reported by sister concern Tellychakkar.com, Ekta Kapoor, Vinta Nanda and Manish Goswami have already expressed their desire to re-work the soap for Indian audiences.

Interestingly, Desperate Housewives is the show which helped the US broadcaster ABC to make a strong comeback against its competitors including Fox. The soap had made its debut in India on Star World this year on 5 July.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/19/ibf.jpg?itok=brJWMmWE
IBF to intervene in TRAI's SC petition on 15% discount cap

The TRAI tariff order, which remained a topic of intense debate and discussion in 2017 and 2018, is likely to dominate discourse early on in 2019 too, at least from a legal standpoint as the Supreme Court resumes work after the winter vacations.

Television TV Channels GECs
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/18/Rajiv-Bakshi.jpg?itok=jrgyQ3Kj
Big Synergy appoints Rajiv Bakshi as CEO

Reliance Entertainment's Big Synergy Media Ltd has appointed Rajiv Bakshi as its chief executive officer.

Television Production House Fiction
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/18/sony.jpg?itok=8WnMQYcG
For the first time, viewers get to choose their favourite shows on Sony BBC Earth

Content may be King, but so is the viewer. Sony BBC Earth, India’s premium factual entertainment channel, takes another leap in audience engagement by giving viewers the choice to pick their favourite shows of 2018 on the channel.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/18/shemaroo_0.jpg?itok=JusfZP8_
Shemaroo Entertainment’s Bhakti App Bags the Innovative Mobile App Award

Shemaroo Entertainment Ltd., added another feather to its cap with firm’s ‘Shemaroo Bhakti App’ winning the special mention award under Innovative Mobile App category at the Drivers of Digital Summit 2018

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/18/np.jpg?itok=tx921nZi
Sony Pictures Networks India delivers on its commitment of 'Ek India Happywala'

Sony Pictures Networks India (SPN) has accelerated its focus towards creating a positive social impact in the ecosystem by building on its three-pillar framework; empowerment, education and environment.

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/18/graph.jpg?itok=A_UEtkRT
English news most benefited genre in Chrome DM week 50

MUMBAI: With a growth of 1.29 per cent as compared to last week (49), the English news genre marked the highest opportunity to see (OTS) among all categories in week 50 of Chrome Data Analytics & Media.  In the English news genre, Loksabha TV gained the highest OTS with 98.2 per cent in six...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/18/sanjay.jpg?itok=8d58yBIJ
Sanjay Gupta on executing the new tariff regime, Star India’s strategy and channel pricing

Star India MD Sanjay Gupta is a veteran of many high-stake battles. The one he’s currently battling could be long drawn, unpredictable, unlike anything he’s encountered before and potentially his toughest in a while. However, as India’s broadcast bosses put their heads down to implement TRAI’s new...

Television TV Channels GECs
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/17/image008-ipl.jpg?itok=0RDGIKLf
Star Sports curates a special line up of programming shows for VIVO IPL 2019 Player Auction

The forthcoming VIVO IPL 2019 Player Auction promises to be an unparalleled spectacle with Star Sports, the official broadcaster of the tournament geared up with a special line up of programming shows for all the cricket fans across the country.

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/17/uday.jpg?itok=NPc_M8rc
Uday Shankar elected FICCI VP for 2018-19

Adding another feather to his cap, 21st Century Fox Asia president and Star India chairman and CEO Uday Shankar has been elected as the vice president of the Federation of Indian Chambers of Commerce and Industry (FICCI) for 2018-19.

Television TV Channels GECs

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories