Television

A-Pac pay-TV piracy up 11%; revenue loss $1.06 billion: Casbaa

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/04/05/CASBAA.jpg?itok=2WfZ-kcE

MUMBAI: Pay-TV piracy is on the rise in the Asia Pacific region. A study released by The Cable and Satellite Broadcasting Association of Asia (Casbaa) and CLSA Asia-Pacific Markets (CLSA) revealed that the cost of pay-TV piracy in the region is projected to grow by 11 per cent from $952 million in 2004 to $1.06 billion in 2005.

A collaborative effort between CLSA, Casbaa and its member organizations, this study reflects a continuing trend, highlighting the fact that the problem is far from under control and the tempo in terms of illegal activity is rising.

This is the third annual study of the issue, covering all forms of cable and satellite pay-TV piracy in markets including Hong Kong, India, Indonesia, Malaysia, the Philippines, Singapore, South Korea, Taiwan, Thailand and Vietnam. The report highlights the impact of unlicensed pay-television operators and unauthorized pay-TV access on regional economies.

The cost to governments in 2005 in lost taxes, license fees and other revenues is predicted to reach $155 million by year end 2005. Higher revenue leakage in India, Thailand, Vietnam and the Philippines is of particular concern. Nevertheless, with a stable $24 million loss, the piracy deficit in Hong Kong is extremely damaging for the overall health of the pay-TV industry, according to Casbaa.

India still leads the region in terms of net revenues lost. Thus, although the revenue loss to unauthorised cable access by individuals is down from $57 million in 2004 to $38 million in 2005, the grey market deficit caused by theft of programming on a wholesale basis has increased overall losses from last years $507 million to this years $632 million, scaling up the total loss by 19 per cent to $670 million.

Pay-TV piracy losses for China are not included in the report, since China is considered, by some industry definitions, to have a negligible, genuine pay-TV market.

In Indonesia, due to the growing number of set-top boxes with breached security systems, an increase in the number of illegal pay-TV operators and satellite signal overspill, industry losses have surged by 25 per cent to an estimated $24 million this year.

Losses to the industry in the Philippines are estimated to have jumped 16 per cent for 2005, as the number of illegal connections by individuals and by rogue cable operators continued to rise. Growth of the legitimate industry has been damaged by the unchecked growth in operations by cable operators who steal programming and resell it to an unsuspecting public. It is estimated that there are now almost the same number of pirate connections as legitimate paid subscriptions in the country.

In Thailand, estimated losses are up 15 per cent year-on-year, to $160 million. While the legitimate industry in Thailand continues to grow, it faces debilitating competition from unlicensed and unregulated competitors.

Vietnams revenue loss has seen a remarkable jump of 68 per cent as the pay-TV market there enters a phase of dynamic expansion. Legitimate subscriptions are rising rapidly, but connections through operators who steal their programming are rising even more rapidly. Vietnam is conservatively estimated to have an illegal subscriber count of 370,000 households.

After reviewing the methodology for calculating pay-TV piracy in Taiwan and yet closer consultation with local operators and the pay-TV channels, estimated losses to the industry from pay-TV piracy still stand at $47 million. While this estimate has fallen from last year, the decline is due to a better understanding of the market-place and not to a real decline in the use of pirated programming. Revenue leakage remains serious and in need of active remedy by the industry and the government.

Meanwhile, the good news is that jurisdictions such as Malaysia and Singapore have made progress since 2004, with dwindling piracy percentages.

Indeed, in Malaysia the cost of pay-TV piracy has dipped by 45 per cent in 2005 to $2.7 million as a result of collaboration between industry and government in enforcement measures to combat the problem. The countrys pay-TV industry, represented by leading operator Astro, has invested substantially in new technologies in order to stay one-step ahead of the pirates.

"While an overall growth of 11 per cent in estimated regional revenue losses due to pay-TV piracy for 2005 is in line with forecasts, the problem is far from under control. There are more markets showing negative development than those having success in counteracting pay-TV piracy. Thats why combating pay-TV piracy remains the industrys top priority. We will continue to work closely with regulators and those carrying out enforcement to roll back these costs to the industry and the community at large," said Casbaa CEO Simon Twiston Davies.

"The increased revenue loss resulting from pay-TV piracy is not only an issue for the industry but also one pertaining to intellectual property rights and to the entire economy in Asia," said CLSA director investment banking and head of media and entertainment investment banking Simon Dewhurst.

"Governments across the region must step up their efforts in protecting intellectual property rights and fight pay-TV piracy to encourage investment and further development of the industry and the economy," he added.

CLSA and Casbaa will release the results of the latest pay-TV piracy study today (27 October) at The Casbaa Piracy Lunch 2005 in Hong Kong during the annual Casbaa Convention.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/19/BARC.jpg?itok=6hNM0QtI
Four news genres saw no change in BARC week 2

All the four genres apart from Hindi news urban market saw no change in second week of the year. Aaj Tak continued to groove on the same tracks in the rural, urban and U+R genres as it did the previous year. India TV and News18 India interchanged their positions in the Hindi news urban market.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/19/Kapil_Sharma_Show.jpg?itok=SXRBwXr7
Sony Entertainment Television leads urban areas in week 2 of BARC

Sony Entertainment Television jumped to second position to fifth position as compared to the previous week in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 2 of 2018. Zee Anmol retained its first position in the rural market. Sony Entertainment Television and...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/18/aaj.jpg?itok=WTXjyKeT
Aaj Tak becomes the world’s first News Channel to be awarded YouTube’s ‘Diamond Play Button’

India’s No.1 news channel Aaj Tak creates history yet again! The prestigious ‘Diamond Play Button’ bestowed by YouTube, recognises Aaj Tak as the global no.1, the first and the only news channel in the world to have crossed the 10 Million Subscriber mark.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/18/news.jpg?itok=PDqQIFhw
News18 India launches campaign; asserts channel’s leadership

News18 India, Network18’s general Hindi news channel, recently launched a campaign with a humorous and quirky film to drive home its leadership position in the crucial primetime band in the highly competitive Hindi TV news segment.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/18/flix.jpg?itok=1RgvxTpA
Join Drac’s Pack on their cruise as &flix presents its next #FlixFirstPremiere ‘Hotel Transylvania 3: Summer Vacation’

It is seldom that you get to see the hilarious side to a monster trying to get himself a date with the help of a technological app like Siri! Have you ever seen a monster film that is full of fun, frolic, laughter, romance and adventure?

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/18/9xm.jpg?itok=ZerfjJqA
9XM On Stage with Salim Sulaiman

To celebrate the Republic Day week, 9XM - India’s most popular Bollywood music destination announces the launch of 9XM On Stage a splendid musical night created in honour of the Indian Armed Forces.

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/18/pritam.jpg?itok=tVS2_5SL
Prime Focus joins hands with Pritam and Kwan to create JAM8

Integrated media services company Prime Focus Ltd has announced its collaboration with Jam8, a musical platform founded by Indian music composer/director Pritam, and KWAN, a talent management company to serve as a 360-degree creative solution provider for the M&E industry.

Television Production House Film Production
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/18/star.jpg?itok=Xao8ACOH
Star Movies Kids is the new kid on the block

A few years ago Star India decided to hive off some bits of its repertoire and focus exclusively on its main GEC Star Plus and the emerging sports scenario. Surprisingly, the channel is now taking a new turn by targeting the youngest viewers. As per industry sources, the Uday Shankar-led network is...

Television TV Channels Kids
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/17/cn.jpg?itok=BRpRY0Oq
Zapak and Cartoon Network India partner to launch ‘Ben 10 - Alien Run’ mobile game

Anil D. Ambani led Reliance Entertainment’s Zapak, India’s leading Gaming Destination, in association with Cartoon Network India, rings in the New Year with an epic launch for fans and gamers alike, with Ben 10 - Alien Run Mobile Game.

Television TV Channels Kids

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories