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SPE Networks Asia general manager Ricky Ow says, "The recent
promotions are in line with the big plans of SPE Networks Asia.
It represents our drive to gain a bigger footprint in key Asia markets.
Our colleagues have shown exceptional talent and dedication in shaping
both channels into top TV brands that have massive appeal. We have
a very capable team and their promotions are in recognition of their
contributions to the company."
One of the key reasons behind these promotions is to maintain AXN's
current market position as well as increase the stronghold of Animax
across the region.
AXN Taiwan has gained five promotions. In his position as AXN Taiwan
director advertising sales and marketing, Tsou contributed efficiently
to three departments -- advertising sales, marketing and distribution.
He established and strengthened the AXN brand, met the group's target
revenue and maintained its 99 per cent market penetration in the
country. Besides being a key player in the successful launch of
Animax Taiwan in 2004, he also developed and oversaw the sponsorship
of local production Taiwan AXN Xtreme, which was held in
Taipei in 2003 and 2004.
While from programming in AXN Taiwan former programming manager
Taiyi Liu will lead the programming of AXN and Animax in her new
position as senior programming manager. Having joined AXN Taiwan
since 2000, Liu has contributed to AXN's viewership growth with
excellent programming strategies that meet Taiwan viewers' needs.
On the operations front at the company's headquarters in Singapore,
Simon Wong has been promoted to the position of director operations
from his previous position as associate director operations. Since
joining SPE Networks Asia in 2000, Wong has demonstrated leadership
skills in the operations department and he was one of the key people
who contributed to the launch of Animax in 2004. He has facilitated
the restructuring and running of network presentation, content services
and post production for both channels; designed and rebuilt the
post production facility of the company.
Eric Tan, previously the account director advertising sales, has
been promoted to senior account director. Having moved from the
print media industry in 1999, Tan successfully grew the company's
client base and built the advertising sales network. He was a key
figure in the advertising sales team, which persevered to break
new grounds in increasing the channels' advertising revenue.
The AXN marketing team too has gained three promotions. AXN marketing
manager Tay Ying Hui, who looked after the East Asian countries
including Singapore, Malaysia, Indonesia, Philippines, Thailand
and Hong Kong, has been promoted as senior marketing executive.
Hui was instrumental in executing and overseeing the marketing communications
of AXN since 2002 and led the brand team since January 2005. She
has been a contributing factor in organising and executing five
out of the seven AXN Challenges held in Singapore, Malaysia,
Philippines and Hong Kong.
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