Tamil channels plan mega bash to celebrate Rajnikant birthday

MUMBAI: Tamil entertainment channels Vijay TV, Raj TV and Raj Digital Plus have lined up a slew of activities to celebrate South Indian superstar Rajnikant's birthday on 12 December. Apart from blockbuster screenings, various visibility campaigns have also been planned.

On the birthday, Vijay TV will telecast a special show which traces the journey of birthday cards through Chennai city finally arriving at the superstar's residence.

Another on-ground activity planned is the journey of a mobile unit which visits select places in Chennai. Fans get a chance to write their birthday message on this special card which will be sent to the star. The van commences its journey today.

On the movie front, Vijay TV will telecast the Rajnikant classic Viduthalai on 10 December. This will follow with Vairavel on 11 December and Naan Adimai Illai on 12 December. The promos will commence on 8 December.

Raj TV is planning a month-long movie festival to celebrate the superstar birthday in style. The channel will telecast super hit Rajni movies on all the Fridays of December. The campaign starts from Friday, 2 December. The movies Raj TV has lined up for Friday are: Pudhu Kavithai, Annamalai, Sri Ragavendrar (Rajni's 100th film), Siva and Naan Maghan Alla.

However, the pick of the Raj lot is going to be, the blockbuster it has lined up for 12 December, Dharmathhin Thalaivan. On the same day, the channel will telecast a birthday special from 10 am to 11 pm.

Raj Digital Plus has also lined up various activities to celebrate the superstar birthday. Apart from movie screenings and on-air celebrations, the channel has lined up various on-ground events also.

On 12 December, at 9 am, the channel will telecast Rajaathi Raja followed by Thanikkatu Raja at 12 am. At 3:30 pm, the channel will telecast Maaveeran and then in primetime, at 8 pm, comes the blockbuster Pandiyan. At 7 pm, Raj Digital Plus has lined up a special birthday programme also.

The channel will also screen two Rajni blockbusters in theatres; one each in Chennai & Coimbatore on 12 December. A giant greeting wall will be created at these Theatres in Chennai and Coimbatore for people to write their messages to the Superstar. Free passes for the film will be distributed to our viewers through a contest, which will begin in the first week of December

Latest Reads
&TV presents Laal Ishq - passionate love stories with a supernatural twist

We promised to be together forever. Nothing could take us apart - not even death. Even though my body has long gone, my spirit still lives on… my soul will always be with you. For true love, never dies. &TV’s latest offering Laal Ishq, a series of passionate love stories with a supernatural...

Television TV Channels GECs
Zee Anmol retains lead in GEC (U+R) in BARC's week 24 data

Zee Anmol retained its top spot in Broadcast Audience Research Council (BARC) data for week 24 in the Hindi GEC (U+R) market. While Star Utsav and Rishtey swapped their third and fourth positions in the rural market, Star Plus and Zee TV exchanged second and third positions in the urban segment.

Television TV Channels Viewership
BARC, Week 24: Rebublic TV dominates, Mirror Now enters top five

MUMBAI: Times Network’s English news channel, Mirror Now, replaced NDTV in the All India Broadcast Audience Research Council’s (BARC) week 24 rantings, as Arnab Goswami's Republic TV continued to dominate the English news market While Aaj Tak led the charts in two Hindi news markets, ABP News...

Television TV Channels Viewership
What next with Fox-Disney-Comcast ?

MUMBAI: Part poker, part chess. That's exactly how the Disney-Comcast bidding war for Rupert Murdoch's entertainment conglomerate - 21 Century Fox - is being played out. The intense, see-saw battle for the media empire, which includes Hollywood studios, cable networks and streaming businesses, isn...

Television Production House Post Production
Sky News gets 15-year commitment from Disney in takeover battle

MUMBAI: Disney has refrained from selling Sky News without the U.K government’s permission and offered British authorities a commitment to operate Sky News for 15 years. For its part, 21st Century Fox has offered new commitments in an attempt to get its $15 billion bid for Sky over the finish line...

Television TV Channels News Broadcasting
Discovery picks Park Avenue address for new global HQ

MUMBAI: Discovery Inc. has selected a Park Avenue address for its new global headquarters. The company is also expanding facilities and adding jobs in Virginia. The company has signed a long-term lease with TF Cornerstone to occupy the entire space of 230 Park Ave South. According to,...

Television TV Channels Viewership
NBCUniversal accuses BeoutQ of illegal streaming of FIFA World Cup in MENA

MUMBAI: NBCUniversal, an American multi-national media conglomerate owned by Comcast, has accused a pirated streaming service called BeoutQ in the Middle East and North Africa (MENA) for illegally broadcasting the FIFA 2018 World Cup matches. NBC's Telemundo unit, which holds the Spanish-language...

Television TV Channels Sports
How Sony is bringing the FIFA World Cup 2018

MUMBAI: Sports broadcasting is no ordinary business. Just ask Star India and Sony Network Pictures (SPN) India – who often slug it out against each other for the rights of premium sporting properties. The two high rollers of Indian sports broadcasting play by one simple rule: high risks, high...

Television TV Channels Sports
Sports media rights to soar 22% in 2018 in Asia Pacific: MPA

The market value of sports media rights is set to reach US$5.0 billion in Asia Pacific ex-China this year, according to Asia Pacific Sports In The Age Of Streaming, a new report published by Media Partners Asia (MPA).

Television TV Channels Sports

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories