Cable TV

Trinity's tryst with cable biz ends

NEW DELHI: Former Star India distribution head Arun Mohan, who had started a cable TV distribution business in 2003, has shuttered it citing unviable business model.

At the same time, Mohan's company, AM Trinity Platco Pvt Ltd, is exploring other business options in the television and cable space, including digital delivery of content.

 

Confirming to Indiantelevision.com that the cable business has been shut down, Mohan said, "We had to get out of the cable business as our initial premises did not work out. CAS, which was a probability in 2003, did not happen."

Mohan's company, AM Trinity Platco Pvt. Ltd had stitched a 10-year lease management deal with Delhi's Punj family-controlled Spectranet, a multi-system operator (MSO) that has also laid fiber optics in certain parts of the city with plans to offer broadband services. The deal was done in 2003.

 

 

Pointing out that the company slowly realized the payout to pay broadcasters was more than the earnings through household subscriptions, he admitted, "This made the business unviable."

Mohan was attempting to build a multi-system operator (MSO) company, starting off with Delhi, in this fragmented and cut-throat Rs. 15,0000 million cable industry.

Trinity's tryst with distribution came to an end with Mohan formally announcing the decision to the company's cable-franchisees few days back, subsequent to which the cable ops hitched up with other MSOs and bigger independents.

The MSO that has gained the maximum in the Delhi region is the Hinduja-controlled INCablenet, which is said to have cornered most of the 25,000-odd households and franchisees being serviced by Trinity.

The deal signed with Spectranet entailed Trinity paying a flat monthly fee for usage of former's infrastructure. Over a period of time, Trinity had acquired about 23 franchisee cable operators, mostly in the up market South and Central Delhi areas.

Spectranet, which started off at a time when the dotcom boom was on and talks of broadband services were being bandied around, has never been a dominant player in Delhi's cable TV scenario.

Meanwhile, according to Mohan, his company is testing waters in Delhi, Rajasthan and another state with a new business model.

Trinity supplies cable ops in these three states with a free compact disc containing five-hour entertainment mish-mash, including movies.

The cable ops air these programmes on their home video network, while Trinity is trying to convince advertisers to be part of the entertainment package through commercial deals.

"It's a concept that needs to be marketed aggressively and presently the advertising is just a trickle. But we are hopeful it would pick up," Mohan admitted.

Trinity has bought the rights of some movies, while snapping up, albeit cheaply, telecast rights of some serials too that were made by a joint venture company promoted by an Indian and Australian media tycoon Kerry Packer.

"Some of these serials have never been aired and we feel they could be marketed," Mohan said, keeping his faith in the television industry still intact.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/24/Tact-TV-Story.jpg?itok=GAtVremb
Including Arasu, total number of MSOs goes up to 1376, to ensure DAS implementation

Following the decision of the government to deem all provisional multi-system operators as having regular licence and giving a provisional licence to the Tamil Nadu Arasu TV Corporation, the total number of MSOs has gone up to 1376.

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/24/DAS.jpg?itok=Nvt-nAd8
MIB cracks whip on illegal analogue signals, states asked to ensure compliance

NEW DELHI: Exactly three weeks into the new era of digital addressable system for cable television in the country, the government has requested state government officers to ensure that no analogue signals are transmitted by any cable operator.

Cable TV DAS
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/21/Rajan%20Gupta.jpg?itok=t-0YhKfi
Hathway launches GPON in Chennai, to invest Rs 500 cr in south

MUMBAI: Internet service-provider (ISP) and cable multi-system operator (MSO) Hathway, over the next three years, plans to invest to the tune of Rs 500 crore in south India as part of its strategy to launch highspeed broadband service. It will be establishing data centres and other infrastructure...

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/19/Arasu%20DAS-Story%20%281%29.jpg?itok=jcEo1FzJ
Arasu DAS licence: Stakeholders fear flurry of similar requests & permissions

NEW DELHI: Even as Tamil Nadu state government-backed MSO Tamil Nadu Arasu Cable TV Corp (TACTV) expressed satisfaction at getting the DAS license after “five years of struggle”, some other stakeholders felt this move by the Ministry of Information and Broadcasting may go against a policy...

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/18/Tact-TV-Story.jpg?itok=Wkw57iZ5
Arasu gets provisional MSO licence subject to analogue switch-off in three months

The Tamil Nadu-Government run Arasu Cable TV Corporation (TACTV) has been granted provisional licence to operate as a multi-system operator in the state on condition that it switches off analogue signals in the entire state within three months.

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/12/DAS_0.jpg?itok=dbpGVD50
DAS: Even official figures show cable TV digitisation is incomplete

NEW DELHI: Almost two weeks after the formal switch-off of analogue in all parts of the country except Tamil Nadu, a majority of multi-system (MSOs) and local cable operators (LCOs) claimed that the seeding of set-top boxes in Phase III is just over 40 per cent, and likely to be less in Phase IV...

Cable TV DAS
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/11/Bibhu%20Rath.jpg?itok=ISBnooKO
Ortel MSO offers 1 TB plan at 100 Mbps with free digital TV

MUMBAI: Ortel Communications has unveiled its one terabyte at a mega speed of 100 Mbps priced at Rs. 4,999. Ortel has also announced the withdrawal of all its data plans below 1 Mbps speed. The new plans are available from Rs. 299 onwards and the choice of speeds can range upto 100 Mbps for homes...

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/08/mso%20%281%29_0.jpg?itok=SAz4Gutk
Can a MSO block a channel airing unfavourable poll survey?

It's a classic case of how politicking could intrude the media space. It's not just about garnering eyeballs, buying advertising slots, publishing advertorials or simply influencing the electorate potentially through favourable exit or etc poll outcomes.

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/07/optical_fiber-800x800.jpg?itok=GKpNc3Qq
Fiber optics market worth US$ 5 bn by '21, A-Pac largest

MUMBAI: Fiber optics global market by cable type is estimated to be valued at USD 3.13 billion in 2016, and is projected to reach US$ 5 billion by 2021 expanding at a CAGR of 9.8%.

Cable TV Local Cable Operators

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories