Regulators

CII-KPMG report proposes constitution of unified regulator

MUMBAI: The CII-KPGM report has identified ten action points for the entertainment industry and the government. The aim is to drive home the point that growth can only be achieved through a collaborative effort.

 

The report suggests that the regulatory body should look at implementing addressability in a phased manner. It should also review programming codes and censorship laws. For example, the current ratings system for films is narrow. The regulator should also define service obligations and grievance redressal mechanisms.

Also a unified regulator should be constituted. The government should consider upgrading Trai as a national convergence regulator. In this role, it should have regulatory authority over all businesses in the entertainment sector. This move would allow for consistency in regulation.

 

 

For the industry, one measure suggested is improving organisational effectiveness through focussed projects. Marging pressures will force the entertainment sector to focus on costs. To achieve sustainable efficiencies the players should focus on enhancing organisational effectiveness. They should look at inculcating the best of global entertainment industry practices. They should also look at streamlining processes by introducing measurement mechanisms. The television players should aim at implementing addressability in a phased manner.

Another point for the industry is improving yield. While traditional revenue sources should be looked at, new sources should be tapped. KPMG national industry director ICE Rajesh Jain gave the example of Disney using merchandise. "Each deal is done so that it can be exploited to the maximum," he says. It is also important for the players to review programming code and censorship laws. Channels need to conduct market research and demographic profiling to understand the consumer better.

The report recommends the setting up of a cable television subscriber information system funded by the industry. A subscriber card should be made mandatory for all cable television subscribers. This can reduce revenue leakage within the system. In addition, the ratings system should be enhanced through broadbasing the existing sample size. The tracking mechanism should be automated. The content players should also look at enhancing activity in new genres. To its credit, the Indian music industry has looked at new products to keep it afloat. These include Indi-pop, remix, fusion, folk. As far as television is concerned, genres like lifestyle, health and education are being under utilised, the report says.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/15/tata.jpg?itok=osr6XNgo
Delhi High Court orders release of all seized Tata Sky STBs

The Delhi High Court directed the centre on Monday to release all the Tata Sky set-top boxes, barring five pieces, which were seized by the government for not displaying the maximum retail price. A bench of Chief Justice Rajendra Menon and Justice AJ Bhambani, in an interim order, directed the...

Regulators High Court
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/12/amit.jpg?itok=RLpd30o3
MIB secy Amit Khare says national broadcast policy in the works

MIB Secretary Amit Khare did some plain talking here while addressing industry and said bowing to needs of the stakeholders, a national broadcast policy is in the offing.

Regulators I&B Ministry
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/09/MIB_800.jpg?itok=Rk1_87fS
MIB grants 4 TV channel licences to ABP News Network

The Ministry of Information and Broadcasting (MIB) has given ABP News Network four new TV channel licences in the month of February. The company has received uplinking and downlinking licences under the names ABP Andhra, ABP Ganga, ABP Kannada and ABP Tamil.

Regulators I&B Ministry
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/06/trianga.jpg?itok=BeLWhp0t
Tiranga TV criticises govt move to restrict freedom of speech of TV content

Tiranga TV has criticised the government’s move to censure it, saying it is unjustified. Recently, the Ministry of Information and Broadcasting (MIB) sent a notice to newly launched news channel Tiranga TV regarding telecast of a media briefing of Pakistan army spokesperson major general Asif...

Regulators I&B Ministry
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/05/TDSAT.jpg?itok=_220IicE
TDSAT directs BECIL to conduct re-audit of Skynet's systems in Uttar Pradesh

The Telecom Disputes Settlement and Appellate Tribunal (TDSAT) has asked BECIL to re-conduct the audit of the head end of Skynet Digital Service Pvt Ltd in the state of Uttar Pradesh. The decision has been taken on the request of Sony Pictures Networks (SPN) India Pvt Ltd, who on several grounds...

Regulators TDSAT
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/05/trai.jpg?itok=vF18qs49
TRAI asks DTH operator Independent TV to explain tariff plans

Telecom regulatory authority of India (TRAI), in a letter, has asked direct-to-home (DTH) operator Independent TV to explain whether tariff plans offered by it are as per the new regulatory framework.

Regulators TRAI
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/28/tds.jpg?itok=LqMfz_MA
JPR Channel approaches TDSAT against TRAI directive on landing page

Joining the league of Bennett Coleman and Company Ltd (BCCL) and All India Digital Cable Federation (AIDCF), multi system operator (MSO) JPR Channel has challenged the landing page directives of Telecom Regulatory Authority of India (TRAI) as per its new tariff order. The MSO is worried that the...

Regulators TDSAT
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/26/mib.jpg?itok=DMwmgz02
Tiranga TV gets MIB show cause notice for airing Pakistani army press conference

The Ministry of Information and Broadcasting (MIB) has warned Tiranga TV for violating the programming code of the Cable TV Networks Act by telecasting prohibitive content. The notice says that Tiranga TV telecast a media briefing of Pakistan army spokesperson major general Asif Ghafoor on Pulwama...

Regulators TRAI
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/26/trai.jpg?itok=eUavlHwm
Broadcasters split over TRAI’s directive to BARC on TV viewership data

The latest episode in the ongoing tariff order implementation saga saw industry watchdog and regulator, the Telecom Regulatory Authority of India (TRAI), direct TV ratings monitoring body - Broadcast Audience Research Council (BARC) - to publish ratings and TV viewership data from the week ending 8...

Regulators TRAI

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories