Television

India-Pak 'Showdown' on ESS highlights package

MUMBAI: Persistence pays. After initially being given the cold shoulder by the India-pakistan cricket series telecast rights holder Prasar Bharati, ESPN Star Sports secured a daily two-hour highlights package from Doordarshan.

ESS announced that from the current Test match being played in Kolkata onwards, it will air a daily two-hour highlights programme titled Showdown that will examine the progress that India and Pakistan are making in the series. The special will air on all match days starting today 16 March at 8 pm on Star Sports.

 

ESS is highlighting the fact that its expert commentary team is the best in the business including the likes of Geoffrey Boycott, Sunil Gavaskar, Wasim Akram, Alan Wilkins, Ravi Shastri and Harsha Bhogle.

 

 

A Few Good Men (as the commentary team is called) will analyse each day's game for the remaining two tests and six ODIs.

ESS India MD RC Venkateish said, "Each day we will show an hour's footage of the match. Doordarshan made an offer to broadcasters to avail of footage and we have availed of the same. This package was put together by us in the past 48 hours and Airtel is the title sponsor.

"For the fan it is an additional opportunity to revisit the exciting instances from the day's play. Our commentators, definitely the best in the business, will be getting into a confrontationist posture while siding with India or the Pakistan team or while presenting conflicting points of view."

It may be recalled that Ventakateish had earlier protested at DD's denial of the daily highlights to ESS citing a memorandum of understanding signed between ESS and Prasar Bharati, which had stated that the latter "would have to provide highlight packages if it caught the telecast rights."

The MoU, signed last year, also envisaged that ESS would have to share with Doordarshan, controlled by Prasar Bharati, the terrestrial feed and a highlight package if ESS had the rights for Indian cricket.

At that time Prasar Bharati CEO KS Sarma was quoted in media reports as saying, "My agreement with ESS is applicable only in case of either of us bagging four-year telecast rights. Presently this is a temporary arrangement under an interim order and we are not obliged to provide them one-hour telecast packages."

Meanwhile, ESS is quite confident that Showdown will get an enthusiatic response from both viewers and advertisers. The broadcaster claims that in the past highlights programming has done well. When India toured Australia the highlights programme called Sunny By Night reached out to 48.3 Million individuals in C&S households. In the male segment Sunny By Night, reached out to 63 per cent of Males (15+, SEC ABC, C&S homes). In the Metros Sunny By Night received highs of 2.4 TVR in Mumbai, 3.9 in Kolkata, 2.9 in Delhi, 3.8 in Hyderabad and 2.5 in Bangalore and an overall rating of 0.9 on an All India level (Males, 15+, SEC ABC, C&S homes).

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/24/doordarshan800.jpg?itok=u5NwmANY
Urban areas dominate DD viewership: Zapr

MUMBAI: Once the sole television provider in India, Doordarshan (DD) has survived the onslaught of television privatisation over decades. TV analytics conducted on DD channels provide insights into its diverse content across sports, Hindi entertainment and news and how the broadcaster is still...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/24/poker2_0.jpg?itok=yf0oPPVf
Guest Column: Online poker the next big wave in digital

With poker’s popularity having touched heights in the US, the UK, China, and other European nations, the card game online has also begun to gain immense traction in India. People in India have begun to recognise poker as a skilled-based game. This is one of the major reasons why a large number of...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/24/newsx_0.jpg?itok=__V4npdX
NewsX launches its biggest campaign to unearth non-performing assets

NewsX has launched India's biggest investigation into Non-Performing Assets (NPAs) by kicking off a 100-day campaign to help strengthen India's financial backbone by weeding out non-performing assets that are weighing down on banks.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/24/btvi.jpg?itok=zk9pLhf1
Shaping the future of Information and Entertainment industry at magnetic maharashtra, exclusively on BTVI

The State government’s initiative ‘Magnetic Maharashtra Convergence Summit 2018’ held recently in Mumbai, showcasing progress of Maharashtra, witnessed participation from major players and Indian companies. The summit focussed on building the state economy with a total committed investment of Rs12...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/23/bbc.jpg?itok=9DZqDrRf
BBC News invests in VR documentary series

Hotly tipped as one of the digital trends to look out for in 2018, virtual reality (VR) has made significant steps towards becoming a more integrated offering from BBC News. The BBC is investing in bringing its award-winning journalism to audiences seeking new experiences by launching a VR...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/23/u-cypher.jpg?itok=2BlC65s-
U Cypher with MTV: a stunnig finale concludes with team yakshas taking the inaugural season's title

Boosting the E-Sports scene in India, the intense, gruelling 34-day U Cypher championship finally ended with team Yakshas bagging top honours. They defeated the Sherdils in a thrilling match that went into overtime

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/23/phero.jpg?itok=fVblOXVn
Sony SAB launches Saat Phero Ki Hera Pherie

‘Men are from Mars and Women are from Venus’ is not just a famous book title but has become a catchphrase which truly illustrates the behavioral differences between men and women. The two genders can be poles apart in the way they think or emote. Sony SAB’s new show Saat Phero Ki Hera Pherie...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/23/Untitled-1.jpg?itok=-HY_PRCd
Crime reality shows maybe doing more harm than good

The darker genres of storytelling such as thriller, crime and horror have hooked viewers for years. Though at times gory, viewers gulp down crime stories if they are crafted with an element of fun. But a rise in criminals imitating scenes from shows has led people to blame both Bollywood and TV...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/23/chrome.jpg?itok=TMMjv7Nc
Chrome DM bags election count and analysis forthe upcoming elections in Meghalaya,Tripura, Nagaland

Chrome Data Analytics and Media – India’s largest primary research and data analytics company – has bagged the tender for covering and analysing the counting of polls in the North-Eastern states of Meghalaya, Tripura and Nagaland for the Doordarshan channel. This marks the foray of the company in...

Television TV Channels News Broadcasting

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories