Zone Vision makes inroads in China with Encore International acquisition

MUMBAI: Zone Vision Networks, which owns and operates Reality TV, has announced a deal for China in association with Liberty Media Corporations Encore International (EI).

Zone Vision has acquired the assets of EI and Asian Television and Communications International (ATCI) from Liberty Media. EI operates a daily branded block, Everyday Jiayi, on Chinese state broadcaster China Central Televisions CCTV-8.

Zone Visions operations in China, meanwhile, include a five-year agreement with CCTV to represent its English-language service, CCTV-9, around the world. Deals have already been inked for the channel in 13 countries.

EI founder John J Sie will continue in his role as chairman, and his venture, JS International, together with Liberty Media Corporation, will hold a five per cent stake in the combined entity. The China activities of Zone Vision, EI and ATCL will be operated under the Encore International banner.

Zone Vision founder and chairman Chris Wronski says, This is an incredible opportunity for Zone Vision. Encore International has established an excellent brand and foundation that our global content networks can build upon in China.

Sie said, Our original vision for Encore International in China has been to develop a platform of channels when Chinese law allows it. Zone Vision has the programming library and international business savvy to see that goal through.

Zone Visions China representative Sarah Jiang, will be Encore International Beijing (EIB) GM and chief representative. She will manage the daily operations of Everyday Jiayi, oversee EIs interest in the advertising joint venture with CCTV, bring Zone Visions program block in China under EIB, and she will seek out additional business opportunities for the company.


Meanwhile, in the UK, in order to expand upon its portfolio of thematic channels that includes Reality TV, Romantica, Club and Europa Europa, Zone Vision has announced the acquisition of The Horror Channel, a UK digital channel featuring films, studio and movie reviews in the horror genre. Zone Vision Networks is acquiring the channel from founder, Tony Hazell.

Zone Vision senior VP, business development and legal Tanya Gugenheim said, The Horror Channel has established a solid following in the UK over the past year and we feel it has excellent potential for a European roll-out. As a new subsidiary of chellomedia, one of our goals is to seek out opportunities such as this to utilise our expertise in the global channel market.

The Horror Channel is available to 7.3 million subscribers on UKs BSkyB platform.

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