Ultra Video invests Rs 200 million in distribution & production

MUMBAI: Home video major Ultra Pvt. Ltd, which recently branched out into film production and distribution, is investing Rs 200 million this year.

The company is producing six low-budget Hindi movies. As part of the investment, Ultra has also acquired a host of kids movies from the Canada-based International Keystone Entertainment Inc for distribution in India.

Two movie projects are nearing competition. Chor Mandli, directed by Sanjay Khanna, is slated for release in August. The film is currently in the post-production stage. Chandar Behal-directed Ek Hi Rasta has a tentative release schedule in September.

Ultra will distribute its Hindi film projects in some territories. "We will distribute both the movies in some areas. The distribution deals in other territories are yet to be finalised," says Ultra managing director Sushilkumar Agrawal.

Ultra is targeting the niche kids segment in India by acquiring almost 10 kids movies for distribution. Among the movies acquired for distribution from International Keystone Entertainment are Airbud, Most Valuable Primate (MVP), Most Extreme Primate (MXP), The Duke, Chestnut and Spymate. "We will be distributing Spymate, distributed by Miramax worldwide, in India and SAARC countries. Spymate and Chestnut are targeting a Christmas release," says Agrawal.

Ultra was presently in talks with more international banners for simlar deals, he adds.

Ultra has plans of expanding its television content production business, but it is some time away. "We have plans to get into TV production. Before approaching any channel, we want to make sure that we have enough bank of episodes. But this will take some time," says Agrawal. The only television serial venture Ultra has to its name is Inspector, a 108-episode show telecast in DD Sahyadri during 2003-1004.

On the animation front, Ultra has produced 300 hours of programming. It is also targeting the regional networks by dubbing this content to almost 10 Indian languages. "We have already roped in broadcasters including Star and ETV," he says.

Latest Reads
Zee Tamil strengthens its weekend programming

MUMBAI: Zee Tamil, the tamil general entertainment channel of ZEEL, recently announced its decision to spruce up its fiction bands for weekends.

Television TV Channels Regional
Times Television Network elevates Nivedita Oak to DGM

Times Television Network (TTN) has elevated Nivedita Oak to deputy general manager - influence. Earlier, Oak was the regional head for Zoom, FCT and branded content. She has been working with the Times Network for the last 11 years.

Television TV Channels People
History TV18 to release third film in ‘Special Operations India' series

History TV18, a pan-Indian television channel, is to create a documentary on counter-terrorist operation at Pathankot air base named Special Operations India: Pathankot. This one-hour documentary will be aired on June 25 at 9 pm.

Television TV Channels Factual & Documentary
CNBC-TV18 successfully concludes the 8th edition of the ‘India Healthcare and Wellness Awards 2018’

NBC-TV18, India’s leading English business news channel along with ICICI Lombard hosted the 8th edition of the ‘Indian Healthcare and Wellness Awards 2018’ at The Grand Hyatt, Mumbai.

Television TV Channels News Broadcasting
MN+ to air Indian Television premier of ‘Tulip Fever’

MN+, the Gold Class of Hollywood Movies from the Times Network, brings to the viewers, for the first time on Indian television, the celebrated romantic historical saga– ‘Tulip Fever’. The movie will premiere on Sunday, 24th June at 1 pm and 9pm on MN+.

Television TV Channels English Entertainment
Sony Music acquires the music rights for 2018’s much awaited sports drama film ‘SOORMA’

Global music giant, Sony Music has acquired the music rights for Soorma – the greatest comeback story of the hockey legend Sandeep Singh.

Television TV Channels Music and Youth
Epic and Rupa publications announce the umeed india book on the occasion of international olympic day

EPIC TV - India’s only Hindi language, Indian Infotainment channel celebrates International Olympic Day with an exclusive unveiling of the first look of the Umeed India book published by Rupa Publications and based on its popular series, of the same name hosted by ace cricketer Virender Sehwag.

Television TV Channels Factual & Documentary
Iconic series Blue Planet II set for Indian TV premiere on Sony BBC Earth after a successful theatrical run

All eyes on TV as India’s #1 factual entertainment channel, Sony BBC Earth, premieres the world-renowned, path breaking and breath-taking series Blue Planet II for the Indian audience on June 25th at 9 pm.

Television TV Channels News Broadcasting
FOX Life celebrates a perfect celebrity mismatch in Great Escape’s new season

He’s rugged, she’s delicate. He’s adventurous, and she is spiritual. They are two friends who, at a distance, might seem like polar opposites. But get closer and you are sure to be surprised. FOX Life, India’s favorite premium lifestyle channel,

Television TV Channels Factual & Documentary

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories