Television

Intelsat to manage global broadcast of Live 8 concerts

MUMBAI: Global satellite communications provider Intelsat has announced that it is donating satellite transmission contribution services to broadcast all five Live 8 mega-concerts to more than two billion expected viewers tomorrow 2 July.

Intelsat is teaming with Siemens Communications to provide Live 8 concert programming to dozens of broadcast rights-holders around the globe. The Live 8 concerts are a percussor to the G8 Summit which kicks off in Scotland next week.

As had been reported earlier by Indiantelevuision.com Live 8 is a series of concerts being organised across the Globe in order to raise awareness on social issues like poverty. As the motivating force behind 1985’s Live Aid concert, Sir Bob Geldof is leading the effort for this year’s Live 8 concerts, alongside international campaigns whose goals are to eradicate poverty in the world’s poorest countries.

Live 8’s simultaneous free concerts will include pop and rock artists performing in London, Paris, Berlin, Rome and Philadelphia. Hundreds of thousands are expected to attend the concerts, with billions more watching the international broadcasts. Venues include London’s Hyde Park, the Palais de Versailles in Paris, Philadelphia’s Museum of Art, Berlin’s historic Brandenburg Gate and the Circus Maximus in Rome.

intelsat COO Ramu Potarazu says, “For more than 40 years, Intelsat’s affordable and reliable broadband, telecom and media services have been supporting infrastructure development and improving the lives of people in developing nations around the globe. Intelsat’s contribution of satellite communications services to LIVE 8 is a fitting demonstration of our ongoing commitment to meeting these nations’ communications requirements.”

Intelsat claims to be the only global satellite leader to provide coverage of every Olympic Games since 1968. Intelsat supports broadcasters of major events, including the World Cup, by leveraging its portfolio of GlobalConnex Media services. GlobalConnex Media provides customers a single-source, worldwide, hybrid distribution network optimized for assured door-to-door delivery of sporting, entertainment and news events anywhere around the world.

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