Television

Sony's new reality show 'Dance Dance' to debut on 14 January

MUMBAI: Sony renewing its marriage to the reality theme has brought yet another reality show titled Dance Dance. After the big-ticket Indian Idol property, the channel is all set to accelerate the pace with this offering.

Dance Dance also is an adaptation of the successful Australian dance show Strictly Dancing produced by Southern Star Endemol, which aired on ABC Television. The show will focus on finding India?s ultimate dancing couple spiced with inimitable humour and style of host Javed Jaaferi. The show makes its debut on 14 January, airing every Friday at 8 pm.

Speaking on the launch of Dance Dance, Sony EVP and business head Tarun Katial says, ?Music and dance are not only an intrinsic part of our culture but also a passion with all Indians. Sony Entertainment Television was the first channel to bring it?s viewers a successful dance talent show Boogie Woogie. While, Indian Idol took the country by storm bringing to the forefront some exceptional singing talent from across the nation, our upcoming show Dance Dance will prove to be a platform for aspiring couples to showcase their dancing skills while providing our audiences with yet another unique and exciting viewing alternative.?

Dance as a concept, the channel believes will work very well in the Indian context considering firstly that it transcends all boundaries and secondly as dance is an integral component of Bollywood. Interestingly, Dance Dance will not feature amateurs but semi-professionals who have had previous qualification in this vocation. With five theme rounds, they being folk, item, props, disco and solo, the show will showcase a total of 64 couples competing for the ?Ultimate Dancing Couple.? The panel of judges include eminent experts such as Saroj Khan, Vaibhavi Merchant and Terence Lewis.

The show has also incorporated for the first time in the history of Indian television the introduction of live commentary throughout the show in a unique competitive sports style. The commentators being Gita Kapur and Areez, who will enlighten the audience on the different forms of dance and verbalise the emotions experienced by the contestants and provide a critique on the judges decisions. The show will also offer sneak peaks of all the action behind the scenes.

Produced by Miditech, the show will eventually be followed by a result episode on Saturday, the timing of which is yet to be finalised. The entire show spans across 23 weeks with the tagline ?Dance Ka Josh, Uda De Hosh.? Like Indian Idol, this too will ensure interactivity and connect with the viewers with the selection and elimination of the dancers being voted by the audience.

The final winners will receive a contract work Rs 2 million from Sony and music video produced by a leading music company. The show will also have a segment for kids, where a junior dancing couple will be titled winners as well. All in all the package looks pacy, peppy and exciting; and with dancing being core to the Indian environment, Sony might just hit the jackpot this time.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/23/amit.jpg?itok=Bc-I-Qas
ZEE takes one more giant pioneering step - builds a technology platform to satisfy 5 senses of the viewers to offer immersive customer experience!

Mumbai: ZEE Entertainment Enterprises Ltd. (“ZEE”), a global media and entertainment powerhouse, has taken a yet another pioneering giant leap by securing a United States (US) Patent on a technology platform developed in the Silicon Valley at its very own - ZEE Media Lab. This unique platform stems...

Television TV Channels People
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/23/BTVI.jpg?itok=ZZwPD5K2
Don't believe in just passive communication: BTVI's Anuj Katiyar

It’s been two years since BTVI has come into the English business news picture. A tough nut to crack, the channel has been at it by first challenging the incumbents and later by revamping itself to suit the new generation of business news viewers.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/22/star.jpg?itok=nH3qWMLI
Star Sports unveils #BattleofSixes campaign for the upcoming PAYTM India- West Indies ODI and T20 series

This festive season is set to take cricket fans by storm as the battle of sixes begins with India taking on West Indies in the PAYTM ODI and T20 series, starting Oct 21st and November 4th, 2018 respectively.

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/22/laliga.jpg?itok=x-xZDNBY
LaLiga Football Schools launch in Kerala

LaLiga, Spain’s top football league, recently launched the LaLiga Football Schools in India. It is a comprehensive grassroots football development programme in association with India On Track

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/22/pro.jpg?itok=sugTQBrT
Triple gold medalist and former autralian olympic swimmer, stephanie rice debuts as an expert presenter on vivo pro kabaddi season vi in india

This season Star Sports, the official broadcaster for VIVO Pro Kabaddi League 2018 lifts the spirit of the game a notch higher with the announcement of three - time Olympic Gold medallist, Stephanie Rice, as an addition to the illustrious expert panel.

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/22/anuj.jpg?itok=-E5WfiLv
IndiaCast rejigs revenue top brass in bid to grow across markets, platforms

In a move aimed at synergizing processes and business opportunities to scale up revenues, IndiaCast, the domestic, international and digital distribution arm of Viacom18 and TV18, today, announced an organizational rejig of its revenue management structure.

Television TV Channels People
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/22/mip.jpg?itok=inSA-NKs
Eros Now's Smoke MIPCOM screening gets packed house

A packed house turned up to watch Eros Now’s premier of its original Smoke at the Verriere Californie in the famed Palais des Festivals in Cannes, France on 15 October 2018.  The shortened  20 minute version of the 45 minutes per episode had you gripped right from the first frame which showed the...

Television TV Shows Drama Series
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/22/maa.jpg?itok=i996yNGM
Sun TV, Star Maa only non-Hindi GEC channels in across genre list

For the second consecutive week in a row, the Sun TV Network’s flagship Tamil GEC and Star India’s flagship Telugu GEC Star Maa were the only non-Hindi GEC channels in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genre.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/22/net.jpg?itok=nUmDLaeP
Infotainment genre’s steady shift towards localisation

It’s home! That’s the cry that almost every broadcaster is uttering today when it comes to wooing viewers with content. Even as kids’, lifestyle and GECs are witnessing an uptake in local content, the infotainment genre isn’t going to be left behind.

Television TV Channels Specialised and Niche

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories