Sahara targets May launch for Bengali news channel

MUMBAI: The Bengali regional news channel space is getting crowded and how. Close on the heels of Rathikant Basu's Tara Bangla morphing from an entertainment channel into a news channel, the Sahara Group is is all set make an entry into this space.

Sahara Samay-Kolkata --- following in the footsteps of region-specific channels from the stable in Uttar Pradesh, Madhya Pradesh, Rajasthan, Jharkhand, Uttaranchal and Delhi --- is targeting a May launch.

As per information available with, the proposed Bengali news channel will stream programmes on Kolkata as prime time shows in a market that is likely to get further heated up with the impending introduction of a similar fare from Media Content and Services India Pvt Ltd, a joint venture between ABP Group and Star.


To keep Bengali viewers abreast of every development, the 24-hour Sahara news channel will deliver state-wise news and would comprehensively bring into play live feeds through OB vans placed at strategic points in the City of Joy.

The channel will have specific shows dedicated to the lifestyle of the city named ‘Metro’. The show will identify and look at isues beyond politics for which Bengalis and Kolkata is more famous for.

When contacted, however, Sahara India Media & Entertainment declined to offer any details relating to the proposed Bengali news channel, including who would be heading the channel.

Kolkata entertainment industry sources do indicate, however, that Prosenjit (son of yesteryear’s film actor Biswajeet), a popular figure in the Kolkata media circuit, is likely to play an important role in the channel. The Bengali channel will beam via AsiaSat 3S, which at present plays home to over 70 channels, including CNBC, CNN International, ESPN, Star and Sun TV.

The Bengali regional market would be witnessing heightened action when MCCS enters the fray with its Bangla news channel. Southern media powerhouse Sun Network is also planning to launch an entertainment channel called Surjo some time later this year.



Latest Reads
Know your karma on IBN7 with 'Karm Path'

In an attempt to give its viewers a refreshing start of the day, IBN7 is launching a new show titled Karm Path. Starting 27 October, the show will predict what the day holds. The show is a differentiator in its own genre as it connotes the supremacy of deeds over destiny.

Television TV Channels News Broadcasting
Big Ganga available on Tata Sky now

Big Ganga has strengthened its distribution with DTH service provider Tata Sky.

Television TV Channels Regional
TV is story-teller's new novel; audience is Bharat, not India: Star's Banerjee

MUMBAI: Since five to six years, television has become the talking point. Th series such as 'Breaking Bad' to Transparent to Narcos to 'Game of Thrones' to 24, and now POW (Prisoners of Wars) has changed the experience of television viewing.

Television TV Channels GECs
Star World to air 1-5 of 'Homeland'

Star World and Star World HD is all geared up to air the pulse-pounding action series 'Homeland.' The show tackles geopolitical moral conundrums of our current world. It has recently unveiled the teaser for the upcoming season 6 shows how Carrie Mathison will circumvent around another international...

Television TV Channels English Entertainment
Share all World Cup, T-20 feeds with Prasar Bharati, rights holder told

The telecast of all official one-day and Twenty-20 matches played by the Indian Men’s Cricket Team will henceforth have to be shared by the rights holder with the public broadcaster Prasar Bharati under the Sports Broadcasting Signals (Mandatory Sharing with Prasar Bharati) Act 2007.

Television TV Channels Terrestrial
Saregama returns to film music acquisition with Pen pact

Saregama India has inked a two-movie deal with Pen Movies. With this agreement, Saregama has acquired the music rights of upcoming Bollywood releases of Pen which includes Kahaani 2 -- Durga Rani Singh, featuring Vidya Balan and Arjun Rampal.Kahaani 2 is slated for a release on 2 December.

Television TV Channels Music and Youth
Q2-17: Zeel numbers, PAT up on higher Ad and Subscription revenue

The Subhash Chandra led content and broadcast player Zee Entertainment Enterprises Limited (Zeel) reported a 23 per cent hike in consolidated revenue for the quarter ended 30 September 2016 (Q2-17, current quarter) as compared to the corresponding quarter of the previous year.

Television TV Channels GECs
Best Deal TV appoints Hari Trivedi as COO

MUMBAI: Best Deal TV has appointed Hari Trivedi as the chief operating officer with immediate effect. Based in Mumbai, Trivedi will be responsible for overall sales and marketing. He would also be initializing lowest price offers and deals on Best Deal TV.

Television TV Channels People
Disney announces successor of MD Siddharth Roy-Kapur

MUMBAI: Walt Disney International has announced the successor to its former managing director Siddharth Roy-Kapur. As a second stint with the organization, Mahesh Samat has made a comeback and will lead The Walt Disney Company India as the managing director. He will pursue his new responsibility...

Television TV Channels People

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories