Television

Zee news website relaunched with a new look

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MUMBAI: The first Hindi news channel in the Indian television market -- Zee News's webiste zeenews.com will sport a new look starting 20 December.

According to an official release, the new look comes complete with a revamped strategy for a marked departure from the mundane. Fresh, vibrant, contemporary and colourful, the emphasis is as much on aesthetic appeal as it is on news worthiness.

However, Zee News promises to retain the reporting edge, instant updates, comprehensive character, in-depth analysis, international flavour and relevance in the new offering also. Only the presentation of the site has been greatly enhanced. Neither is the transformation restricted to aesthetics alone.

The latest topics of the moment, raging controversies, burning issues, latest fads, fleeting fashions, all are given their due share of coverage with special reports, write-ups, special editions and more on the site.

Infusing vibrancy is a clickable picture gallery that is being introduced for the first time. An added new feature that merits mention is From The Past, a section devoted to new findings and discoveries that shed new light on historic events of the past. Also sporting a brand new look is the NRI edition with a completely revamped design and extra elements to appeal to the overseas Indian.

Superior technology has been incorporated for greater speed and ease of navigation. Access to sub-sections has been made quicker and easier. The browsing experience on zeenews.com is taken to a new level altogether, the release adds.

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