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In the proposal, the channel said it was ready to provide feed
of sports events to Prasar Bharati in the rural Very Low Power Transmission
(VLPT) areas, where cable is not available, as an interim measure.
The court is hearing a petition filed by Ten Sports challenging
the government's recent policy guideline which makes it mandatory
for sports channels having TV broadcasting rights to share their
feed with Prasar Bharati for national and international sporting
events held in India or abroad.
According to a PTI report, Ten Sports argued that the issue of
public interest, with regard to the right to watch international
cricket matches involving India, arises only in case of rural areas
because in those areas cable TV is by and large non-existent. Ten
argued that in the metros Prasar Bharati can't demand the feed of
cricket matches as cable TV is easily available there.
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