Satellites

Sirius Satellite Radio, NBA hatch multi-year deal

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/satellites-images/2016/03/28/satellite_0.jpg?itok=LKHqvAB7

MUMBAI: The National Basketball Association (NBA) and Sirius Satellite Radio in the US have announced a multi-year agreement.

This expands upon their current broadcast arrangement and makes Sirius an official NBA marketing partner.

The two parties have launched NBA Radio on Sirius. This is the first 24X7, year-round radio channel devoted to the NBA. It features content from NBA TV, including news, highlights and features on the league, its teams and players, and will showcase specialized programming that will be heard exclusively on Sirius.

This deal makes Sirius the broadcaster of more live NBA games than any other radio outlet. As part of their original agreement, in February 2003, the NBA became the first major professional sports league to provide live games on Sirius.

Sirius features more than 1,000 regular season games, plus every game of the NBA playoffs and the finals. Sirius has the exclusive national satellite radio rights to NBA team radio broadcasts and will air regular season games from every NBA team.

Throughout the regular season, Sirius will air the home team's local radio broadcast. During the NBA playoffs and the finals, Sirius will offer the home team, visiting team and national radio broadcasts.

In India, NBA action airs on Star Sports.

NBA commissioner David Stern says, "Sirius is the content leader in satellite radio and this deal deepens our partnership by delivering more NBA games and programming to our fans and provides new marketing opportunities for Sirius to promote its product and brand. Expanding our partnership with Sirius reinforces our belief in their continued growth and our commitment to embrace all forms of new media."

Sirius Satellite Radio CEO Mel Karmazin says, "The NBA is one of the most powerful names in sports and Sirius is excited to partner with this first-class organisation. The NBA draws an ever-larger audience of passionate fans from all across America and those fans will have access to more NBA basketball on Sirius than anywhere else on radio. This agreement is a significant enhancement to our superior sports lineup and underscores our ongoing commitment to bring the best sports programming to Sirius subscribers."

As the official satellite radio marketing partner of the NBA, Sirius will conduct NBA-themed advertising and promotions with the NBA logo.

On NBA.com, the league's official Web site that claims to generate more than 2.75 million visitors per day, Sirius will feature advertising, logo placement and a reciprocal link to Sirius.com. Sirius' NBA programming schedule and channel listings will be available on NBA.com.

Sirius will also have a presence in the world's only NBA Store, located on Fifth Avenue in New York City, which receives one million visitors each year. The NBA Store will feature a fully interactive Sirius display for the duration of each NBA season with a listening station that will allow customers to sample Sirius radios and programming. For select weeks, Sirius signage and products will be displayed in store windows and visitors to the NBA Store will receive a Sirius brochure/insert with every purchase.

    

     

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/06/telesat.jpg?itok=Gn6wD0pa
Telesat Successfully Launches Telstar 19 VANTAGE Bringing New High Throughput Ku and Ka-band Capacity across the Americas and Atlantic

Telesat announced today the successful launch of its new Telstar 19 VANTAGE high throughput satellite (HTS) aboard a SpaceX Falcon 9 rocket.

Satellites Satellite Operators
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/07/26/isro.jpg?itok=SfJKXnSZ
ISRO gives nod to 27 satellites for future DTH, science demands

Indian Space Research Organisation (ISRO) has allowed three industries (two private and one government-run firm) to build 27 satellites in the next three years. 

Satellites Satellite Operators
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/07/02/sa.jpg?itok=kWdvylEt
Launch of SES-12 to assist Digital India vision

The successful launch of SES-12, which provides coverage over Asia will assist the acceleration of the country?s push towards a digital India and financial inclusion initiatives, according to a leading satellite industry expert as per a report by the Press Trust of India from London.

Satellites Satellite Launches
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/07/02/sate.jpg?itok=6wo1eFzy
MEASAT adds 3 channels from South Asia

MEASAT satellite systems, on 2 July, expanded its video region in South Asia with the distribution of News24, Sagarmatha TV and Prime TV. The satellite system is a premium supplier of communication and video services to leading broadcasters, direct-to-home (DTH) platforms and telecom operators.

Satellites Satellite Operators
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/07/02/mage.jpg?itok=8gzVmf9K
MEASAT to display Next Generation Compression for UHD channels distribution

MEASAT Global Berhad (?MEASAT?) announced today a showcase in collaboration with NovelSat and V-Nova to demonstrate cutting-edge compression for Ultra High Definition (UHD) primary distribution over satellite.

Satellites Satellite Operators
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/06/26/casbaa.jpg?itok=kcu1-HW2
24% Hong Kong viewers use TV boxes to stream pirated content: CASBAA

In a recent survey of the content viewing behaviour of Hong Kong consumers, released by CASBAA, the trade association for the video industry and ecosystem in Asia-Pacific

Satellites Satellite Operators
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/05/26/abs.jpg?itok=5_bca5hl
Did govt pressure nudge ABS-2 to shutter Indian TV channels on FTA DTH service?

NEW DELHI: ABS has closed the doors from 1 May 2018 on Indian TV channels that were using the ABS-2 satellite-beamed FTA Ku-band platform. Apparent reason: Indian government pressure on local TV channels to stop using the 'unlicenced' platform that discouraged payment of carriage fee to the...

Satellites Satellite Operators
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/04/24/Isro_Gsat-11.jpg?itok=qn2UXLMK
ISRO?s Gsat-11 sent back from space centre ahead of May-end launch

NEW DELHI: In what was being touted as probably the last Indian satellite launch by a foreign space agency, ISRO?s heavy-duty GSAT-11 communications satellite has been sent back to India for ?unexplained? reasons from the Europe-based launch pad, according to a media report from Paris.

Satellites Satellite Launches
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/04/05/isro.jpg?itok=ic98Ws-y
ISRO launched 8 communication satellites over 4 years

NEW DELHI: Eight communication satellites were launched by India?s space agency ISRO over the last four years that carried transponders in various frequency bands of C, extended C, Ku, Ka and S for telecommunications, broadcast and mobile communication services. Navigation satellites were part of...

Satellites Satellite Launches

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories