Fifa's marketing agency Infront to donate public viewing revenues from 2006 World Cup to charity

MUMBAI: When football fans in Germany enjoy the matches of the 2006 Fifa World Cup on giant screens, SOS Children's Villages will benefit too.

Infront Sports and Media, which handles the marketing of the broadcast rights to the 2006 Fifa World Cup, will donate all the broadcast license fee income generated from commercial public viewing activities in Germany to SOS Children's Villages, Fifa's adopted charity. A special World Cup charitable campaign has been set up called Six Villages for 2006.

When the final draw was announced a few days ago Infront's donation approached 250.000 Euros in fee income from this category.

Infront executive director G?nter Netzer says, "We hope that we will be able to double this amount before the opening ceremony. With the amount already announced, it will be possible to build a family home in one of the six villages and to secure its regular maintenance for five years."

Netzer added, "As Fifa's exclusive television partner, we are very happy to support Fifa's chosen charity; also the official charity campaign of the 2006 Fifa World Cup. Our donation is linked to the enthusiasm of Germany's football fans and I hope that the joy and the fun of the World Cup will contribute to the happiness of the future inhabitants of the six new SOS Children's Villages."

SOS Children's Villages worldwide secretary Georg Willeit says. "We are delighted to have supporters like G?nter Netzer and Infront and we hope that their engagement gives a positive signal towards other companies involved in the World Cup."

As an expression of gratitude Willeit handed over a picture of the SOS Children's Villages in Dong Hoi, Vietnam, to Netzer. This village is one of the Six Villages for 2006 and the only one where construction has been finished. While the Final Draw takes place in Leipzig, the children will be moving into the Dong Hoi facilities.

Latest Reads
Hindi GEC most benefited genre in Chrome DM week 49

With a growth of 2.16 per cent as compared to last week (48), the Hindi GEC genre marked the highest opportunity to see (OTS) among all categories in week 49 of Chrome Data Analytics & Media. In the Hindi GEC genre, Star Utsav gained the highest OTS with 99.5 per cent in HSM excluding the less...

Television TV Channels Viewership
Challenge of crafting characters in Indian animation

For most animation producers and distributors, the art of creating content strategy and research is what’s keeping them up at night. But a few of them say that a formulaic approach should be rejected in this category.

Television TV Channels Kids
Ranjana Mangla joins Star Sports as VP - emerging sports

Ranjana Mangla has joined Star Sports as vice president - emerging sports, has learnt. Ranjana, who took charge of her new role on Monday, was the national revenue head of India Today TV in her last gig.

Television TV Channels Sports
Watch the World Television Premiere of Satyameva Jayate on 15th December only on Zee Cinema

We all have seen corruption and apathy in the government and police force etc.

Television TV Channels Movie Channels
Zeel channels most watched Hindi channels across genres

Two Hindi GECs from the Zee Entertainment Enterprises Ltd (Zeel) stable – free-to-air or FTA Zee Anmol and flagship pay TV channel Zee TV were once again the second and third most watched channels across genres in 2018 in week 48 (Saturday, 24 November 2018 to Friday, 30 November 2018).

Television TV Channels Viewership
Our shows will empower people to drive electoral discourse: Network18's Priyanka Kaul

The news genre has entered its peak time – election season. All news channels including Hindi, English and regional have started their election-based programming from the exit polls that took place on 7 December 2018. Election coverage is like the bread and butter for news channels since this is...

Television TV Channels News Broadcasting
Zee Kannada to launch a first-of-its-kind horror thriller fiction show – Aatmabandhana

Zee Kannada, every Kannadiga household’s hub of entertainment, further strengthens its fiction band with innovative content post the successful launch of Paaru.

Television TV Channels Regional
Diljit Dosanjh’s ‘Pagal’ & ‘Putt Jatt Da’ rakes in over Five Million Hits on Gaana each

Punjabi sensation Diljit Dosanjh’s newly released tracks ‘Pagal’ & ‘Putt Jatt Da’ have smashed charts on India’s largest music streaming app – GAANA with over five million hits within less than a month.

Television TV Channels Music and Youth
How Hindi news channels perform on counting day

News viewership is event-driven – either scheduled or unscheduled. Elections are certainly the most important of all special or scheduled events.

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories