Star Movies asserts No. 1 position in India, Singapore, Malaysia

MUMBAI: In an increasingly fragmented and competitive English entertainment market, the fight for the top dog slot is only getting more intense by the day. Star Movies has now asserted its number one position among English movie channels in India, Singapore and Malaysia.



The channel states that in Singapore, more viewers have tuned into it than any other Hollywood movie channel while in India it is also holding top spot as the country's number one English movie channel, with 22 million people tuning in each week. The channel has quoted data from TNS Singapore, cable, 4+, 1 Jan 2005 to 28 July 2005, and from Tam c&s, 4+, 26 December 2004 to 16 July 2005. Furthermore Tam data c&s 15+ 8 -11 pm 1 January 2005 - 30 June 2005 shows that in India Star Movies leads among the Indian entertainment channels. It managed a TVR of 0.15 and a share of 24.7 among the English entertainment channels. Its arch rival HBO followed with a TVR of 0.13 and a share of 21.2.

In Malaysia, where substantiated ratings became available in April 2005 the channel claims to have consistently outstripped the competition, attracting more viewers and showcasing more top-20 movies than any other Hollywood movie channel. The channel has quoted data from AGB Nielsen Media Research, Cable, 6+, 1 April 2005 to 16 July 2005. Upcmoning films on the channel will include Million Dollar Baby, I, Robot, The Day After Tomorrow, Dodgeball, National Treasure and Starsky & Hutch.

Star Movies has deals with 20th Century Fox, Buena Vista (including Walt Disney Pictures, Miramax, Touchstone Pictures, and Hollywood Pictures), MGM / United Artists, Lakeshore, Myriad Pictures and DreamWorks SKG. The deal with Dreamworks is for India and Pakistan only.

Latest Reads
Maha Cartoon targets 65 per cent rural HSM via DD FreeDish, 2000 LCOs

Who can forget the Charlie Chaplin show which entertained the world audience of all ages. Maha Cartoon, the first free-to-air (FTA) Hindi cartoon channel targeted at the Hindi-speaking markets (HSM), will be launched on India's largest DTH platform DD FreeDish on 1 November. The new Maha Cartoon...

Television TV Channels Kids
Vikram Chandra steps down; KVL Narayan Rao is new NDTV group CEO

The rumours that were making rounds of Vikram Chandra quitting NDTV have now been put to rest.

Television TV Channels People
Naagin helps Colors capture top position this week: BARC

Backed by Naagin Season 2, Colors was almost close to Star Plus to get the number one position, but, this week, Colors went few steps ahead and grabbed the leadership position and replaced Star Plus in week 42. Even in Urban GECs market, Colors toppled Star and took over the number one position.

Television TV Channels Viewership
SPN India to broadcast Barclays ATP World Tour finals

Sony Pictures Networks India (SPN) will exclusively broadcast the upcoming ATP events in the month of November. The ATP 1000 Paris Masters will be aired live on Sony ESPN channels and will be streamed live on SonyLIV app and website. The ATP 1000 Paris Masters in Paris will begin on 31 October.

Television TV Channels Sports
Hunt for Zee Business head continues

MUMBAI: Zee Business, an arm of Zee Media Corporation, has seen several transitions in its management this year. The channel was initially headed by Amish Devgan, who decided to move away after serving for 14 years. It was then led by Zee Media Corporation’s then CEO for content Samir Ahluwalia,who...

Television TV Channels People
'King' content will take over monopolistic media entities, says Arnab Goswami

NEW DELHI: The future of news lies in breaking away from the interdependence of politicians and the media on each other.

Television TV Channels News Broadcasting
Animated 'Ramayana' a global Diwali gift on web, mobile

NEW DELHI: Thirty episodes of the animated series Ramayana will be available around the world on the nexGTv web and mobile platforms during Diwali.

Television TV Shows Animation
Sports Minister lauds b'casters, other stakeholders in promoting sports

NEW DELHI: India’s Sports Minister Vijay Goel said on Wednesday that digital media broadcasting will play a critical role in bringing about change in sports broadcasting in India but broadcasters must also focus on how sports as a product is delivered to audiences in rural areas so as to popularise...

Television TV Channels Sports
Know your karma on IBN7 with 'Karm Path'

In an attempt to give its viewers a refreshing start of the day, IBN7 is launching a new show titled Karm Path. Starting 27 October, the show will predict what the day holds. The show is a differentiator in its own genre as it connotes the supremacy of deeds over destiny.

Television TV Channels News Broadcasting

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories