Television

TV Today's third news channel to be kicked off by I&B minister

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MUMBAI: The third channel from the the Aroon Purie-controlled TV Today Network 'Tez' will be inaugurated by the I&B minister Jaipal Reddy on 22 August around 5 pm.

With no new anchors being hired, Tez will use Aaj Tak's anchors, following a pacy news format. The channel will focus on quick delivery of news and will not address current affairs. The tagline is 'Khabrein Phataphat'.

Tez would be on the same platform as elder siblings Aaj Tak and Headlines Today --- Insat 2E. This new product too would be a digital free-to-air channel, like Aaj Tak and Headlines Today. Also in the offing is TV Today Network's metro-centric product, which is slated to launch early 2006.

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