DTH

DTH players facing severe transponder shortage

BANGALORE: It is a case of demand outstripping supply. There is a sudden rush to start direct-to-home (DTH) services but space on satellites just isn't available to meet the requirement.

 

 

Take the immediate need from three players, which is 23 Ku-band transponders. The Indian Space Research Organisation (Isro) has allocated 11 for Tata Sky, the 80:20 joint venture between the Tatas and Star Group, on Insat 4A. This will keep Kalanithi Maran's Sun Direct waiting till Insat 4C launches in the first quarter of next year. And for Anil Ambani's Reliance there may be no room even on Insat 4B, which can only launch in May 2006 at the earliest. The space on Insat 4B is reserved for Doordarshan which wants six Ku-band transponders.

 

 

The launch of the Tata Sky DTH service branded T-Sky, in fact, is set for further delay. Insat 4A, which was to be up in August-September, now may launch only in November. Though the satellite was ready in May, Arianespace has placed it in queue. "Arianespace has intimated to us about a November launch. We are pushing hard for October as the customers are waiting for it," says Isro contract management and legal services director SB Iyer.

Space TV, sources say, had planned for a November test run if the satellite had come up in August-September. Now it can only start services next year as the satellite normally takes a month after launch to stabilise. Tata Sky CEO Vikram Kaushik, however, was cautious about commenting on the issue. "We have factored the Isro timings into our schedule," he says.

Tata Sky will be given 11 Ku-band transponders on Insat 4A which will be pushed to 12 later. "The satellite has 12 Ku-band transponders. It is fully booked by Tata Sky. We have kept one transponder for strategic reserve," says Iyer.

Reliance has indicated to Isro that it wants to start by mid-2006 with six transponders. If Sun is ready to launch on Insat 4C, Isro would explore options to lease space on other satellite operators before Insat series builds up capacity. Sun Direct plans to start initially with five transponders.

The ramp up plan of DTH operators can further widen the gap which Isro has to gear up fast to bridge. Tata Sky and Reliance want 18 transponders each while Sun intends to stabilise at nine. The demand among the four players including Doordarshan totals up to 51 Ku-band transponders.

And this count does not include Subhash Chandra's Dish TV, which is on NSS satellite, but has not yet indicated to Isro whether it wants space on the Insat series. BPCL, the other player which is waiting to launch, has also not applied to Isro for transponder space.

"In the past one year, nobody expected DTH to burst out. We are creating capacity and will have 36 Ku-band transponders between November-June. We are fully booked. After that, we are planning to add up another 36 Ku-band transponders which we expect to take us a year from then," says Iyer.

Isro will have a tough task as there is a burgeoning demand for Ku-band transponders not only from DTH service providers but also other users including telecom operators like Bharti and BSNL.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/23/gst.jpg?itok=s_tiZlRx
Under GST, taxes on cable, DTH & entertainment services to come down

Taxation on entertainment, cable and DTH services shall come down under the Goods and Services Tax regime as the entertainment tax levied by states has been subsumed in the GST, the Indian government said today.

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/17/DD-Free-Dish-Story.jpg?itok=GiAeBlyD
FreeDish goes for second auction in May

After bagging three new general entertainment channels earlier this month, Doordarshan is all set for the 35th e-auction for its DTH platform Free Dish next week, thus marking the first time when a second e-auction is being held within the same month.

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/16/tata-sky.jpg?itok=Pvm0AtUh
Learn acting on Tata Sky's Adda for Rs 59 a month

Tata Sky, India's innovative content distribution platform, HAS announced the launch of its latest interactive service ‘Tata Sky Acting Adda’ powered by FTheCouch (FTC).

DTH DTH Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/16/Anil%20Dua.jpg?itok=0NpA9N7n
Dish TV India ropes in marketing heavyweight Anil Dua as group CEO

MUMBAI: There’s change at the top at Dish TV India. The DTH firm late last night announced (to the Bombay stock exchange) the appointment of FMCG and consumer durable marketing veteran Anil Dua as its group CEO. He will be replacing current CEO Arun Kapoor who was leading the company for the past...

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/11/Madhuri_Dixit-d2h.jpg?itok=dQM8MdBp
Videocon strengthens VAS with d2h Nachle

MUMBAI: What Tata Sky did in December 2015 seems to be inspiring Videocon now. Videocon d2h has partnered with 'Dance with Madhuri' to launch an interactive dance service called ‘d2h Nachle’. The service is set to win the hearts of dance-lovers across the 18 million strong Videocon d2h subscriber...

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/10/dishtv%26videocond2h.jpg?itok=LWZepTtz
Videocon d2h receives shareholder, Competition Commission nod for merger with Dish TV

BENGALURU: The Saurabh Dhoot led Videocon d2h Limited (Videocon d2h) has informed the Security Exchange Commission (SEC) that its equity shareholders have thought it fit and given consent by the requisite majority to the scheme of arrangement for amalgamation of Videocon d2h with Subhash Chandra’s...

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/05/dth.jpg?itok=lyRdLtDH
Videocon d2h to telecast Republic TV

Videocon d2h, one of the fastest growing DTH service provider in India, has now added Arnab Goswami’s news channel, Republic TV, to its bouquet.

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/05/DD-Free-Dish-Story.jpg?itok=s-HG6TrZ
DD FreeDish auction next week, reserve price is Rs 80 million

NEW DELHI: Even as the Parliament was informed earlier last month that Doordarshan’s DTH platform was soon getting approval to increase this capacity to 250 channels over the next two years, FreeDish is all set to hold its 34th e-auction on 9 May 2017 to fill vacant slots. After final trials of...

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/04/dtj.jpg?itok=OHu3qDUe
DishTV launches Cartoon Network games, with Visiware tie-up

DishTV, Asia’s largest direct-to-home (DTH) brand, has strengthened their partnership with Visiware International, the leader in games for interactive television to launch Cartoon Network games in partnership with Cartoon Network India, the most loved kids’ channel in India.

DTH DTH Operator

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories