Sony acquires telecast
rights for ICC Super Series
Indiantelevision.com
Team
(1 April 2005 11:00 pm)
MUMBAI: SET India CEO Kunal Dasgupta seems to have this penchant
for making big cricket-related announcements at MAX parties.
It was no different this evening during a gala party in the capital
hosted by his network's cricket and movies channel.
Come September, and MAX will be telecasting the ICC Super Series
for which it has acquired the exclusive telecast rights.
The four match series will have three One-Day Internationals and
one Test that pits World Champions Australia versus the "best
of the rest". Expectedly, the ODI prize will go to the winner
of two of the three One-dayers. As for the Test match, to ensure
a result, the five-day match has an option for an extra day kept
aside - just in case a victor does not emerge at the end of Day
5.
