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MUMBAI: Cartoon Network seems to be on a high. The
channel has unveiled some new shows, acquired original
programming franchise and acquisitions at 2005 Kids
Upfront Presentation.
The acquisitions include: Code LYOKO, Zatch Bell,
Naruto, One Piece and Bobobo-bo Bo-Bobo.
This year, Cartoon Network will telecast brand new
series and acquisitions, launch an original programming
franchise for young viewers and their parents and support
a healthy lifestyle initiative. This was announced a
few days back at Cartoon Network's Upfront presentation
to advertising executives and the media in New York.
Cartoon Network will air more than 400 new half-hours,
including five new animated series, new episodes of
returning original series and new acquisitions.
"We had success in 2004 with an emphasis on providing
hundreds of hours of new programming and establishing
new hit series, which, in conjunction with our dayparting
strategy and a new on-air look, resulted in our best
year ever with boys 6-11, kids and boys 2-11 and tweens.
In 2005, we will increase the new programming on our
air with five Cartoon Network series, new acquisitions,
an original programming block for our youngest viewers
and a pro-social campaign to increase kids' physical
activity. I'm confident that, with our exciting new
programming, we will continue to grow in 2005,"
said Cartoon Network executive vice-president and general
manager Jim Samples.
On 21 February, Cartoon Network launched a national
healthy lifestyles initiative targeted at kids 6-14
entitled Get Animated, a comprehensive on-air,
online, print and off-channel campaign. The branded
programme will tap the network's roster of original
cartoon characters and distinctive 3D on-air environment
to communicate positive lifestyle messages through multiple
PSAs to air in Cartoon Network's morning, afternoon
and prime time dayparts.
Cartoon Network also announced the development of the
Untitled André 3000 Benjamin Primetime Series.
Created by André 3000 and the master of cool
kid TV, Tommy Lynch of Lil Romeo fame, this hotly-anticipated
primetime half-hour comedy is the first animated series
with a uniquely Southern sensibility.
The central character takes on near-mythical status
as he returns to his hometown of Atlanta and gets caught
up by a diverse collection of kid outcasts who swirl
in and out of his life. The series is produced by the
Tom Lynch Co, André Benjamins production
company, Moxie Turtle, and Cartoon Network.
Highlights of Cartoon Network's announcements:
New Original Programming Franchise:
Tickle U: This new programming franchise,
Tickle U, will focus on developing, nurturing
and valuing a child's sense of humor, an essential aspect
of a happy, well-adjusted child. The franchise's newly
developed and acquired series also will be packaged
within a distinctive, cohesive on-air environment with
a live host and is aimed at kids aged 2-5. The show
will be hosted by Marty -- an adult with a kid's unlimited
imagination and big heart. Tickle U will be set
in Marty's cool, bright and slightly askew workshop
where he can build and fix anything. Throughout the
block, Marty will engage kids with comedy skits and
activities that will let kids be kids while developing
a sense of humour and self-esteem.
New Shows:
Krypto the Superdog: This show,
which made its debut on the channel this month, chronicles
the comic canine adventures of Metropolis' day-saving
superdog from the planet Krypton. Krypto jettisons to
Earth after orbiting countless years in space as a test-pilot
puppy aboard a malfunctioning rocket ship built by Supermans
father. Landing on unfamiliar terrain, the fully-grown
Krypto swiftly seeks out companionship on Earth and
flips over Kevin Whitney, a young boy who also longs
for friendship. Krypto the Superdog will provide
a lead-in to Tickle U when that franchise launches
in August.
The Life and Times of Juniper Lee: From
Judd Winick, comic book auteur and former The Real
World: San Francisco cast member, this animated
comedy-adventure packed with an array of characters
from both the real and fantastic world, will premiere
on the channel in June. The star of the series, Juniper
Lee, has afterschool activities and hobbies like any
other 11-year-old, but on top of yearbook staff and
guitar lessons, Juniper is responsible for maintaining
the equilibrium between the world of magic and humanity.
Camp Lazlo: This 30-minute animated comedy
is scheduled to debut in July. Lazlo, star of the upcoming
series, is a monkey who wreaks good-natured havoc on
his highly-structured summer home, Camp Kidney. It has
everything a camper could want: rustic cabins named
after all the famous beans (like soy, garbanzo, jumping
and cocoa); a beach for aquatic fun; a campfire pit;
a loudspeaker for blasting music to all the campers;
and a mess hall. On top of that, there's one uptight
moose, Scoutmaster Lumpus, running the whole thing.
IGPX: IGPX (The Immortal Grand Prix)
is set to debut in November and takes viewers inside
the world of the Immortal Grand Prix with
a team on their way to the championship race. For the
new series, Cartoon Network partnered with Production
IG, the famed Japanese animation studio responsible
for Ghost in the Shell and animation sequences
in Kill Bill. The year is 2048 and the IGPX
has become the worlds most-popular sport. Two
teams of three robots, each with a human pilot, race
at speeds greater than 350 mph for the checkered flag.
My Gym Partner is a Monkey: In Cartoon
Network's new animated series My Gym Partner is a
Monkey, going to school almost literally becomes
a trip to the jungle. Through an administrative mix-up
(a typo changing Lyon to Lion),
12-year-old Adam Lyon becomes the only human student
at Charles Darwin Middle School, where the animal inhabitants
of the local zoo and aquarium send their kids. With
signs that warn, Do Not Eat the Other Students,
Lyon has his hands full just making it through middle
school alive. Fortunately, he meets Jake Spider Monkey,
and the two become fast friends. However, Lyon is quick
to discover that having a monkey as a best buddy is
as crazy as it is fun. The half-hour series, from creators
Julie McNally Cahill and Tim Cahill, will debut in early
2006.
New Episodes of Returning Series:
Star Wars: Clone Wars: The Emmy Award-winning
series will return with five new 12-minute episodes
on Cartoon Network, setting the stage for the upcoming
feature film Star Wars: Episode III Revenge of the
Sith.
Fosters Home for Imaginary Friends:
Cartoon Network's top series for 2004 will return with
its second season in May, continuing the adventures
of Mac, a normal 8-year-old, and Blooregard Q.
Hi Hi Puffy AmiYumi: One of Japans
biggest pop music acts will return to Cartoon Network
for a second season in June. Hi Hi Puffy AmiYumi
follows the adventures of two very cool, but very
different, pop stars as they travel from gig to gig
or just hang out in their hometown of Tokyo.
Totally Spies: Cartoon Network will air
26 more episodes of Totally Spies during its
block of Sunday night action-comedy series.
Atomic Betty: To her friends and family,
Betty is the sweet and brainy girl next door. But when
the galaxy beckons, she sheds her humdrum persona and
becomes Atomic Betty, Galactic Guardian and Defender
of the Cosmos.
Codename: Kids Next Door: The exploits
of five pint-sized secret operatives will begin again
with a new season on May 6. Additional episodes premiere
in September.
The Grim Adventures of Billy & Mandy:
The macabre and humorous series about a boy, a girl
and their best friend, the Grim Reaper, will return
on April. Another season begins in October.
Ed, Edd n Eddy: Produced by creator and
executive producer Danny Antonucci at aka Cartoons in
Vancouver, the series, which made its debut in 1999,
will air new episodes in October.
Teen Titans: Seventeen new episodes bring
new and exciting changes for the Teen Titans
in 2005. Cyborg has a final showdown with Brother Blood
and the Teen Titans move to a new tower with
five new members. This year, Aqualad, Bumblebee and
Speedy pitch in to help the Teen Titans.
Justice League Unlimited: This season,
Black Canary, Shayera, Vigilante, Vixen and The Question
step up to face such villains as Lex Luthor, Felix Faust
and Tobias Whale. And Superman takes on Cadmus in a
battle that will determine the future of the league.
Twenty-three new episodes will air this year.
D.I.C.E: D.I.C.E (DNA Integrated Cybernetic
Enterprises) is a large organisation established
to deal with emergencies occurring throughout the Sarbylion
galaxy. D.I.C.E F-99 is the only unit comprised
entirely of highly trained kids. When a problem arises
in the Sarbylion galaxy, D.I.C.E is called to
the rescue. And when their special training isn't enough,
they rely on their Dinobreakers to help get the job
done. Twenty-six episodes will air in 2005.
Dragonball GT: Goku, Trunks and Pan set
out on their quest to recover the bizarre Black Star
dragon balls, which were scattered across the entire
galaxy after Goku was transformed into his boyhood state.
The quest continues with 16 new episodes in 2005.
Duel Masters: The animé series
about Shobu, a master of an engrossing playing card
game who can bring the cards' creatures to life, will
return in March with 26 new episodes.
Acquisitions:
Code LYOKO: Cartoon Network has acquired
26 additional episodes of the animated series that blends
traditional 2D and 3D animation. Code LYOKO tells
the story of a group of students who uncover a parallel
digital world named LYOKO that is threatened by a deadly
virus that could ultimately destroy Earth.
Zatch Bell: The new series takes viewers
to the world of good and evil demons as Zatch Bell seeks
to become the benevolent king over all of the demons
that have come to Earth to conduct the ultimate battle.
Cartoon Network has acquired 52 episodes of Zatch
Bell.
One Piece: A boy, whose body has the
properties of rubber, and his friends are on the search
for the treasure left behind by a pirate king called
One Piece. Whoever finds this treasure will become
King of the Pirates. One Piece will begin in
May.
Naruto: Twelve years ago, a nasty demon
decimated a village but was contained in a baby who
is now a student at a ninja academy. But this antisocial
boy does not know that he is possessed. As he evolves
as a ninja, his inner demon gives him more and more
powers. The series is scheduled to air in third quarter.
Bobobo-bo Bo-Bobo: In this silly action
series, BoBoBo can talk to and understand hair. With
the help of his blond hair, he is out to save the land
from the Hair Patrol posse and their leader, Baldy Bald,
who is forcing everyone to be bald. The action series
is scheduled to air in fourth quarter.
Apart from this, The Grim Adventures of Billy &
Mandy has been given the greenlight for an additional
season, its fifth, which will bring the series up to
65 total episodes. There will also be a 2005 Christmas
special. Codename: Kids Next Door has been given
the greenlight through its sixth season, which will
bring the series up to 78 episodes.
On the other hand, Ed, Edd n Eddy will return
with another holiday special for Halloween, Ed, Edd
n Eddys Boo Haw Haw. The show has been given
the greenlight to 78 episodes. Teen Titans has
been given the greenlight for a fifth season. Justice
League Unlimited has been given the greenlight for
a third season of 13 episodes, for a total of 39 episodes.
Also, Duck Dodgers, starring Daffy Duck and
Marvin the Martian as interstellar adversaries in the
distant future, has been given the greenlight for 13
additional episodes.
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