NDTV Profit and NDTV 24X7 go the pay TV way

MUMBAI: NDTV, which launched the business channel NDTV Profit along with the 24-hour news channel NDTV 24X7 and NDTV India, has decided to go the pay way from 1 April with the first two channels.

The two NDTV pay channels form part of a new bouquet announced some time back by Sony-Discovery distribution joint venture, One Alliance. The new bouquet has been priced at Rs 38 and includes channels like Ten Sports, Nick, Discovery Travel & Living, and Animax. Hindi news channel NDTV India too is part of the bouquet, but will remain a free to air channel.

The pay route for two NDTV channels has been taken as the company feels that the two channels can keep attracting advertising revenue, apart from generating some subscription revenue too. An NDTV source said there are no immediate plans to take the Hindi news channel the pay way, adding that as per TAM data both Profit and NDTV 24x7 were occupying top slots in their respective genres.

NDTV also informed the Bombay Stock Exchange that Set Discovery Pvt Ltd has launched a package for distribution of channels. The company's scrip closed the day on the BSE at RS 182.50 touched a high of RS 183 for the day, after opening at RS 180.

Meanwhile, some cable operators, whom contacted in Delhi, said they were yet to be informed by One Alliance about the new bouquet and its pricing structure.

Latest Reads
Zee Tamil strengthens its weekend programming

MUMBAI: Zee Tamil, the tamil general entertainment channel of ZEEL, recently announced its decision to spruce up its fiction bands for weekends.

Television TV Channels Regional
Times Television Network elevates Nivedita Oak to DGM

Times Television Network (TTN) has elevated Nivedita Oak to deputy general manager - influence. Earlier, Oak was the regional head for Zoom, FCT and branded content. She has been working with the Times Network for the last 11 years.

Television TV Channels People
History TV18 to release third film in ‘Special Operations India' series

History TV18, a pan-Indian television channel, is to create a documentary on counter-terrorist operation at Pathankot air base named Special Operations India: Pathankot. This one-hour documentary will be aired on June 25 at 9 pm.

Television TV Channels Factual & Documentary
CNBC-TV18 successfully concludes the 8th edition of the ‘India Healthcare and Wellness Awards 2018’

NBC-TV18, India’s leading English business news channel along with ICICI Lombard hosted the 8th edition of the ‘Indian Healthcare and Wellness Awards 2018’ at The Grand Hyatt, Mumbai.

Television TV Channels News Broadcasting
MN+ to air Indian Television premier of ‘Tulip Fever’

MN+, the Gold Class of Hollywood Movies from the Times Network, brings to the viewers, for the first time on Indian television, the celebrated romantic historical saga– ‘Tulip Fever’. The movie will premiere on Sunday, 24th June at 1 pm and 9pm on MN+.

Television TV Channels English Entertainment
Sony Music acquires the music rights for 2018’s much awaited sports drama film ‘SOORMA’

Global music giant, Sony Music has acquired the music rights for Soorma – the greatest comeback story of the hockey legend Sandeep Singh.

Television TV Channels Music and Youth
Epic and Rupa publications announce the umeed india book on the occasion of international olympic day

EPIC TV - India’s only Hindi language, Indian Infotainment channel celebrates International Olympic Day with an exclusive unveiling of the first look of the Umeed India book published by Rupa Publications and based on its popular series, of the same name hosted by ace cricketer Virender Sehwag.

Television TV Channels Factual & Documentary
Iconic series Blue Planet II set for Indian TV premiere on Sony BBC Earth after a successful theatrical run

All eyes on TV as India’s #1 factual entertainment channel, Sony BBC Earth, premieres the world-renowned, path breaking and breath-taking series Blue Planet II for the Indian audience on June 25th at 9 pm.

Television TV Channels News Broadcasting
FOX Life celebrates a perfect celebrity mismatch in Great Escape’s new season

He’s rugged, she’s delicate. He’s adventurous, and she is spiritual. They are two friends who, at a distance, might seem like polar opposites. But get closer and you are sure to be surprised. FOX Life, India’s favorite premium lifestyle channel,

Television TV Channels Factual & Documentary

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories