Numero uno position with us, claims Zee News

MUMBAI: Quoting the latest TAM figures, Zee News says it has grossed the highest on stickiness, with a timespend of 33 minutes per viewer, 33 per cent higher than Aaj Tak at 25 minutes and 43 per cent higher than NDTV India which is at 23 minutes.

Zee News recorded the highest channel share in Delhi, Mumbai, and Kolkata, while also dominating the Punjab, Haryana, Chandigarh and Himachal belts, claims an official release.     

In terms of channel shares Zee News recorded 23.7 per cent followed by Aaj Tak 23.1 per cent and NDTV 19.4 per cent in Hindi speaking markets (7pm to midnight). In the 9:30 pm to 10 pm band in weekdays. The Zee News programme Prime Time recorded 31 per cent channel share against Aaj Tak's 'Vishesh' which recorded 26.1 per cent share.

The presence of 15 Zee News programmes among top 50 indicates that the numbers have stemmed from a range of engaging programming, adds the release quoting TAM data for the week-ending 25 September, 39th week.

Zee Telefilms Limited News Group director Laxmi Goel has been quoted in the company release as saying, "The numbers are a confirmation of our effectiveness as a journalistic presence. Time and again, India has looked to Zee News for perspective, for news that makes a difference. And as long as we deliver on our promise of providing Haqeeqat, thought leadership in the genre shall rest with us."

Latest Reads
Republic TV to track real-time data for Gujarat elections

MUMBAI: Republic TV has partnered data-science company Gramener to track real-time data, along with analysis, during the Gujarat elections. According to a release sent by Republic TV, “Gramener will help enhance the visual look both on-air and on Republic’s digital platforms to present the data in...

Television TV Channels News Broadcasting
Nakul Chopra is new BARC chairman

MUMBAI: Nakul Chopra, currently president of Advertising Agencies Association of India (AAAI) and senior advisor of Publicis Communications, has been elected as the next chairman of BARC India. Chopra succeeds Viacom18 group CEO Sudhanshu Vats, who has completed his one-year tenure as chairman.

Television TV Channels Viewership
Nitin Kukreja joins iQuest

Former Star India sports head Nitin Kukreja has joined iQuest Enterprises as its chief executive officer. Kukreja had left Star in March this year. IQuest is an enterprise of Nimmagadda Prasad, the former owner of the Maa TV group, who has multiple business interests ranging from infrastructure to...

Television TV Channels Sports
Sun TV's unassailable lead continues, while Zee TV leads Hindi across genre

BENGALURU: The Sun network's flagship Tamil general entertainment channel (GEC) Sun TV continued its lead in ratings across all GECs on Indian television for week 48 of 2017 (25 November to 1 December 2017) according to Broadcast Audience Research Council (BARC) weekly ratings data

Television TV Channels GECs
Republic TV, BTVI join hands for budget coverage

MUMBAI: Republic TV, spearheaded by Arnab Goswami, and Business Television India (BTVI) have entered into an alliance for content and programming around Union Budget 2018. The Republic TV- BTVI alliance promises to offer viewers a distinctive experience.

Television TV Channels News Broadcasting
Mairu Gupta and the art of building the NBA in India

MUMBAI: For basketball fans worldwide, the US National Basketball Association (NBA) represents the mecca of the sport. But in India, the NBA has had its task cut out, what with cricket presenting a near impenetrable line of defence.

Television TV Channels Sports
CNN-News18 'Indian of the year' 2017 special Telecast on 9 and 10 December

MUMBAI: The awards night of the annual and flagship initiative of CNN-News18, ‘Indian of the Year – 2017’ will be telecasted on the 9 and 10 of December at 9:30 PM on the channel. The initiative, whichrecognizes and awards the exceptional contribution and achievements of the iconic Indian citizens...

Television TV Channels News Broadcasting
Music channels bet on shows to boost viewership

MUMBAI: Seems like music channels are playing second fiddle to online music platforms when it comes to playing tracks. In an attempt to grab more eyeballs, pure-play music channels on television are moving away from the music content and focusing more on the youth-centric shows.

Television TV Channels Music and Youth
Zee TV leads Hindi GECs in week 48 of Barc ratings

MUMBAI: Zee TV emerged as the leader among Hindi general entertainment channels (urban + rural) dethroning Zee Anmol, according to Broadcast Audience Research Council’s (BARC) all-India data for week 48.

Television TV Channels GECs

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories