Jagran's festival plan: month long special 'Utsav'

NEW DELHI: Celebrating this festive season, Zee Network's religious channel, Jagran has lined up a month-long Jagran Utsav 04, starting 28 October.

During this period the channel would showcase its exclusive programming properties and has thrown in a contest too to involve the viewers.

According to a press statement, there are some 245 programs across the month long Utsav where the viewers can participate and win attractive prizes.

Some of the key programs during this period on Jagran include OSHO, Shri Shri Ravi Shankar, Shri Sathya Sai Baba, Life Styles from Bhagavad Gita, Jagran Iss Hafte, Prajapita BramhaKumari's live programme from Mount Abu, 10 minutes with Vikas Malkani and Sai Dil Se.

Each program will carry a unique question asked at the end with three answer options. The viewers can send in the correct answers to the channel via SMS, email or via a phone call to a call centre. The results will be indicated via the medium used.

Specially created booklets carrying program schedule and details about the said programmes are being circulated through various spiritual foundations and cable distribution networks across the country. The playing norms and details will be flashed on the channel throughout the Utsav duration for those viewers who fail to get their copy of the booklet.

The gifts on the shelf include a weekend each at the Osho Intl Meditation Resort (Pune) and the BramhaKumari's Ashram at Mount Abu, complimentary Art of Living courses from Shri Shri Ravi Shankar and gift hampers from Shri Sathya Sai Baba Trust.

Multiple media options have been chosen to promote the Utsav, including print, outdoors, cross channel promotions on the Zee Network, SMS and the Internet. Contest details could also be had

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