Television

Sarvakar Visioninfinit symposium calls for 'business of creativity'

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2015/12/29/Savarkar.jpg?itok=eI0ORqS4

MUMBAI: The Sarvakar symposium on "Next gen cinema & TV: Digital all the way" held on 9 October addressed topics ranging from digitisation of media to the techniques of media convergence to the apt marketing of creativity. The symposium was attended by prominent media personalities.



The symposium, a part of the ongoing nationwide Sarvakar knowledge event series, was conducted by Sarvakar Visioninfinit -- a platform that helps media students, media trainees and media aspirants to horn their skills with the help of media experts.



Speaking on the topic of "Image capturing: The story so far...", Fuji Film general manager technical Ujwal N. Nirgudkar narrated the techniques where the traditional filmmaking technology can be converged with the digital filmmaking technology. He said though the resolution quality of digital prints is inferior to the normal film prints, both techologies could co-exist because of the changing scenario of filmmaking. During his session, Nirgudkar also explained the science of cinematography.



Narendra Goel of Goel Films, speaking on "Television programming after soap opera", invited the audience' attention to other genres including talk shows, documentaries, sitcoms and current affairs programmes saying those genres also hold potential to replace soap operas. Goel expressed his concern at the kind of treatment being given to even award winning documentaries.



Soumitra Ranade who directed the movie Jajantharam Mamantharam spoke on "Visualising stories in special effects". Declaring that the days of idol-adoration are over, Ranade said new methods of storytelling should be attempted to attract the audience. Terming the Indian filmmakers' contribution to animation films uptil now as "disappointing," Ranade said animation films which can withstand 50 or 100 years could be made only when the independent filmmaker gets the convenience of using the technology at his will.



"In the present scenario, you can't do experimentation in stories when so much money is at stake. Once the independent filmmaker has the technology through PCs, he might be able to come up with better animation films," offered Ranade. He said enterprising people were required for such experimentation.



Music director Narayan Parasuram, speaking on "Music for film & television: The changing scene", alleged that TV had been completely disrespectful to music. "The allocation of budget for music on television is absurdly low," he pointed out. Parasuram who composed the music for Jajantharam Mamantharam and various TV shows commented the emergence of new digital technologies has made the music industry extremely democratic. "Though it is extremely tempting for music composers to use technological shortcuts, the bastardisation of the medium should be avoided," said Parasuram.



Prof. Ujjwal K. Chowdhury shared his expertise in the field of "Media education in convergence era". Giving a detailed presentation of the subject, Chowdhury pointed out that we had been lagging in the field of packaging and marketing though we made great advancements in the fields of creativity and technology. He narrated various aspects of convergence in the fields of media consumption, media ownership and media skills. Chowdhury also dealt on the subjects of media education, digital cinema, convergence in marketing and corporisation of the film industry.



Prof. Yogesh Mathur, a veteran film editor who had also headed the department editing - FTII Pune, spoke about the creative potential of editing while dealing with time and space. "Time and space manipulation through editing is a wonderful art," he commented.



Winding up the symposium Sarvakar Visioninfinit director Utpal Chowdhury stressed on the need for an increased participation in such workshops to have a better understanding of the future of media.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/20/Amazon_NEW.jpg?itok=KI9MRqO5
Amazon most advertised brand in BARC week 41

The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 6-12 October 2018. The data is a reflection of top 10 advertiser and brands across genre on Indian television (U+R) : 2+ Individuals.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/20/Marathi_BARC.jpg?itok=DUC_6K8L
No changes in Bhojpuri, Kannada, Marathi segments in BARC week 41

In the Bengali space, Jalsha Movies and Colors Bangla swapped their third and fourth positions in BARC data week 41. No changes were observed in the Bhojpuri, Kannada and Marathi segments. Moreover, Gemini TV and Zee Telugu swapped their second and third positions in the Telugu sector. Flowers TV...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/20/Anil%20Ambani.jpg?itok=4eNnBDRM
Anil Ambani’s Reliance sues NDTV for Rs 10,000 cr for Rafale coverage

NDTV has been sued for Rs 10,000 crore by Anil Ambani's Reliance Group in an Ahmedabad court for its reportage on the Rafale fighter jet deal. The lawsuit is filed against NDTV's weekly show, Truth vs Hype, which aired on 29 September.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/20/Arnab-Goswami.jpg?itok=HTFNEsfj
Republic TV leads English news genre in BARC week 41

Republic TV continued to lead the English news genre as per All India BARC data week 41. No changes were noticed this week in the English business news genre. Aaj Tak maintained its lead across every Hindi news genre for yet another week. Hindi news urban genre remained unchanged. Zee News dropped...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/20/BARC.jpg?itok=z6etjpSh
Star Utsav bags leadership in GEC (U+R) in BARC week 41

Star Utsav and Zee Anmol swapped their first and second positions in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 41 of 2018. Star Plus and Big Magic exchanged their eighth and ninth positions in the rural market. Star Bharat and Sony Sab swapped their fifth and...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/19/f1.jpg?itok=bHf3HxgX
Sony Pictures Networks India (SPN) extends exclusive television and digital rights partnership with ABB FIA Formula E championship

Sony Pictures Network India (SPN) will continue to broadcast each round of the ABB FIA Formula E Championship for a further two seasons across the Indian sub-continent - including India, Pakistan, Sri Lanka and Bangladesh.

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/19/james.jpg?itok=kJ15Bp4y
James Gough’s innovative idea will be incubated with the intent to prototype it at Formula 1®’s Media & Technology Centre

Formula 1® Managing Director of Motorsports, Ross Brawn, and Mercedes-AMG Petronas Motorsport Driver, Lewis Hamilton, today crowned James Gough the winner of this year’s USD $50,000 F1® Innovation Prize at the FORMULA 1 PIRELLI 2018 UNITED STATES GRAND PRIX in Austin.

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/19/flix.jpg?itok=OGsLbI9R
FLIX FIRST SCREENING: &flix makes October spookier with the multi-city theatrical premiere of Goosebumps 2: Haunted Halloween

&flix, the all-new destination for the most-awaited Hollywood blockbusters, brings the much-anticipated sequel Goosebumps 2: Haunted Halloween on Thursday, October 25

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/19/ganga.jpg?itok=rFc6bFbm
BIG Ganga Goes All Out to Delight Its Audience This Festive Season, Launches Engrossing Range of Shows

With the festive season right around the corner, BIG Ganga, the number one Bhojpuri channel in the Hindi heartland

Television TV Channels GECs

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories