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French football to air on UK terrestrial TV for first time

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MUMBAI: The UK's Channel 4 will air French league matches from the middle of this month in a deal with TWI, who will also produce the show.
 

It will be the first time France’s Ligue 1 (the LFP - Ligue de Football Professionel) is shown on terrestrial television in the UK. And it will bring the French game to a new generation of football fans as C4 did previously with its coverage of Football Italia.

The action will kick off with a series of Saturday night games shown from 13 November, followed by matches and highlights on Sunday mornings from 9 January.

 
It will feature games by players like French international and former Manchester United star Fabien Barthez, who now plays with Ligue 1 side Marseille, or ex- Arsenal player Sylvain Wiltord, now with Lyon.

TWI recently won a four-year deal for the international broadcasting rights to Ligue 1. It also already produces the sports magazine show Trans World Sport, which is shown on C4 on Sunday mornings, and gains a 260 million audience across 131 countries.

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