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Etc Punjabi president Rabindra Narayan added, "It is our constant
endeavor to reach out to our viewers by going beyond television.
To discover the new Lux Orchid Miss World Punjaban is part
of that effort. We are grateful to Lux Orchid for believing in this
concept and going all out to patronise this venture".
This will be the eight exclusive beauty pageant based on Punjabi
culture, which will be organised by Sabhyacharak Saath Punjab and
Etc Punjabi.
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