CNBC show pits management students against corporate honchos

NEW DELHI: Business channel CNBC-TV18 has introduced a new game show titled 'The Challenge'.Hosted by quizmaster and television personality Derek O' Brien, the quiz show will witness management students taking on experienced corporate managers.

The Challenge has been conceptualized with the aim of placing today's managers and the managers of tomorrow on the same platform. The show will uncover whether management students have in them the confidence, wit and mettle to outsmart today's managers.

Interested students and managers from Corporate India can register themselves on <> for a quick online test to qualify for the contest. Each round will have one team from a leading B-School take on a team from a leading corporate. Each team will comprise two participants. The winner of the round will then have an option to play a 'double-or-quits'; they will either have to stay on and face the next round or, an option for the weak-hearted- opt out at that stage. The prizes at stake increase with each level of quizzing and the team that survives through all the rounds stands to win a mega prize.

Speaking on the occasion, an official spokesperson said, "The Challenge is a unique platform where business acumen clashes with mental agility; theoretical knowledge will be pitted against practical experience. After the resounding success of Trial By Fire, this initiative intends to be yet another exciting addition, focusing on the management community. Initiatives such as The Challenge, promote the level of interactivity and connectivity between the channel and its growing audiences."

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