Television

Pakistan Cricket Board to earn $ 22 million from Indo-Pak series

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2016/05/17/Indo-Pak.jpg?itok=x10-SiBV

MUMBAI: Finally a definitive statement from the Pakistan Cricket Board (PCB) itself as to what reveunes it expects to rake in from the historic Indian cricket tour that kicks off on 10 March.

PCB chairman Shaharyar Khan, at a media briefing in the Pakistan port city of Karachi on Saturday, said the board had signed sponsorship deals worth $21 million. Khan has been quoted by the Pakistani media as saying another $ 1 million was expected from ticket, hospitality boxes and vending rights sales.

The PCB chief, flanked by PCB financial consultant Riaz Mahmood and legal advisor Ahmed Hussain, clarified to reporters at Karachi's National Stadium that Dubai-based Taj Entertainment Network (which runs Ten Sports) had paid $ 13.3 million for the television rights of the series and not $ 9 million as has generally been quoted. Khan explained that the terms of the deal that Ten had signed with the PCB was for a three Test and three One Day International series. Since this tour involved five ODIs, the PCB was able to get Ten to cough up an extra $4.3 million. If the math looks a bit wonky here, it is not surprising, because math probably had little to do with the calculations at work.

There had been a huge media debate within Pakistan as to whether the PCB had been shortchanged in the deal considering the kind of frenzied interest there was in the series. It had even led to a rather farcical situation wherein the ousted general manager marketing Zahid Bashir (who had no locus standi in the matter anymore) made a trip to India and had meetings with executives of pubcaster Doordarshan and some private playesr as well. Bashir even held press briefings claiming he had offers/approval from some Indian television companies to buy the telecast rights of the series for $ 13 to $ 14 million.

The following is the break-up of who is paying the the PCB what, as reported by Pakistan's The News in its Sunday edition:

*Ten Sports exclusive broadcaster - $ 13.45 million (includes additional $300,000 Ten agreed to pay PCB for live video streaming rights and $150,000 for live radio broadcasting). 

*Electronic major Samsung title sponsor - $ 4 million.

*Hero Honda co-sponsor - $ 1,491,000. 

*World Sport Nimbus In-stadia advertising (unrestricted) and mobile telephony rights - 1,389,000 ($ 1,287,000 In-stadia and $ 102,000 telephony rights for India only). 

*Madison Outdoor Media Services (MOMS) In-stadia advertising (restricted) - $383,800. 

*Ticket, hospitality boxes and vending rights sales - $ 1 million.

The News quotes Riaz Mahmood as saying Indian companies would be contributing one third of the earnings from sale of title, co-sponsorship and ground signage rights. "Their share comes to above $ 7 million in the total of $ 21 million," he said.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/23/Colors.jpg?itok=wdcPBmpg
A 'Colors'ful decade

It seems just like yesterday. How oft we have heard that phrase being spoken. So much so that it appears banal. However, in the case of Colors – the general entertainment channel from the now Reliance Industries majority-owned Viacom18 – it is so apt. 10 years have gone by since it started.

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/23/ZMCL-800.jpg?itok=e3uk6F_M
ZMCL reports almost fivefold profit for Q1; DNA loss lower

The Essel group’s television news broadcasting arm Zee Media Corporation Ltd (ZMCL) reported a 386.3 per cent growth (almost five fold) in consolidated profit after tax (PAT) for the period ended 30 June 2018 (Q1 2019, quarter or period under review) as compared (year-on-year comparison, y-o-y) to...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/20/vinit.jpg?itok=KKGn2OLY
“We focus on digital to promote non-film music” - Vinit Thakkar

EMI Records India recently launched its own unique platform VYRL Originals which completed six months on 12 July. Every month, a single was released with the latest being Aaya Na Tu by Arjun Kanungo and Momina Mustehsan. EMI Records India was launched in May 2015 by Universal Music Group in...

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/20/star.jpg?itok=K3XoMVlt
Star Bharat experiments with early morning slot

Star Bharat is all set to experiment with weekend morning slot by launching a three-hour programming band from 5 August.

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/20/nat-geo.jpg?itok=d0gKCXTS
National Geographic’s new show to tell success stories of India’s icons

National Geographic will be coming up with a unique show called Mega Icons which will see the success stories of inspiring personalities of India from different platforms.

Television TV Channels Factual & Documentary
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/20/logo.jpg?itok=kqtvgsLH
Viacom signs deal with pocket.watch for small screen content

Kids’ entertainment platform pocket.watch has raised $15 million in a funding round led by Viacom. Under their agreement.

Television TV Channels Kids
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/20/star-maa.jpg?itok=ILnfHVFv
STAR Maa announces call for entries for a brand new reality show PelliChoopulu

In continuation to give its viewers a unique and entertaining show, Star Maa the most viewed Telugu entertainment channel has announced the call for entry for its upcoming reality show PelliChoopulu.

Television TV Channels Regional
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/20/zee.jpg?itok=hkFiTrEy
Zee Telugu announces auditions for all new season of its legendary dance reality show, Aata Juniors

Aata Juniors, one of Zee Telugu’s most sought-after reality shows is soon making a comeback to the channel and is looking for the final contestants via auditions.

Television TV Channels Regional
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/20/bahu.jpg?itok=oVI8-9Wk
Sony Max pushes its way to most watched Hindi channel across genres

Sony Pictures Network India (SPN) Hindi movies channel Sony Max was ranked second in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genres (across genres list) for week 28 of 2018 (Saturday, 7 July 2018 to Friday, 13 July 2018, week or period under review...

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories