PTVs Kashmiri channel stumps India, Doordarshan,

NEW DELHI: At a time when patriotism is being sold as a brand in the run-up to the general elections, neither the Indian government nor the domestic cable operators have heard of it. PTV, the state-controlled broadcaster in Pakistan, has launched a satellite channel, called AZK Channel (Azad Kashmir Channel), to cater to the Kashmiri-speaking populace on both sides of the line of control.

This is just one of the initiatives of the Pakistani government to add to the war of words, though both the countries are attempting at bringing about a semblance of reason in their bilateral peace talks that have, most of the time, got bogged down in jingoism.

Confirming the launch of AZK channel, a PTV official told, The channel was launched sometime back and has a mish-mash of programming, including news and current affairs. A PTV team is on a three-day visit to Delhi to participate in a seminar of public service broadcasters in the Asian region.

Since AZK channel is beamed via the Thaicom-3 satellite, its footprints are not confined to Pakistan-occupied Kashmir, but also cover most parts of India. And PTV has kept this channel free to air so it can be downlinked by cable operators without any hitch.

Compared to the programming that AZK channel dishes out, Doordarshans terrestrially distributed Kashir channel, aimed at the Kashmiri-speaking populace and to counter Pak propaganda, would find it difficult to stand up in a popularity race. Whats more, the Indian government seems to have been caught napping despite the modern tracking and monitoring devices that are claimed to be at the disposal of the security agencies.

Quizzed on the issue, a senior information and broadcasting ministry official today expressed ignorance on the AZK channel and said,Wed have to look into the issue and the type of the programming that is put on air. The cable fraternity expressed similar ignorance. A senior executive of a multi-system operator said , Has PTV started a Kashmir-specific channel? Well, if they have, then it is our national duty not to re-distribute it. We would not. But the fact remains that though the government and metro-centric cable ops have not heard of AZK channel, the chances of the channel being re-distributed by operators in Jammu and Kashmir cannot be ruled out.

What adds gravity to the matter is the fact that though Indian channels, including the likes of Star Plus, Zee TV and Sony, are officially banned in Pakistan, no such ban has been put in place by the Indian government as far as Pakistani television channels are concerned, which are re-distributed by cable ops freely in India and in most parts of the country PTV and PTV World can be viewed easily. Only during the Kargil war, for a short period of time, the Indian government had appealed to the cable ops to stop re-distributing Pakistani channels, which are known for their India-bashing programmes and news and current affairs shows.

AZK Channel apart, PTV is also mulling starting a slew of other channels, predominantly for the domestic population. These include ones dedicated to sports and women. PTV is likely to start in a years time a sports channel as also a channel meant for ladies who remain at home during the day, the PTV official said.

A KU-band DTH service too is in the offing for which a few applications have been received by the Pakistani regulator for broadcasting sector, the PTV official informed

Latest Reads
BIG Magic acquires 'Boonie Bears' exclusive FTA rights

BIG Magic has acquired exclusive FTA rights of ‘Boonie Bears’, the No.1 and most popular animated series in China. BIG Magic has renamed it ‘Babloo Dabloo’ for the Hindi viewing audience. Babloo Dabloo airs every Monday – Sunday 10 am – 11 am & 5 pm – 6 pm only on BIG Magic

Television TV Channels GECs
PBL: Setting stage for next big thing on Indian sporting landscape

India has witnessed the emergence of a multi-sports culture over the past few years. This significant development has come on the back of a promising display by Indian sportspersons across various disciplines, the meteoric rise of home grown leagues and the consequent widening of the fan base of...

Television TV Channels Sports
CNNMoney new section will be about the fastest growing economy; MoneyStream app launched

MUMBAI: Attracting 1.8 million average monthly page views, witnessing a 37 per cent growth in video consumption and 16 per cent in unique browsers month-on-month from India in less than a year’s time is not smooth. In its ambitious plan of global expansion, CNN Digital is leaving no stone unturned...

Television TV Channels News Broadcasting
Content a 'Game of Thrones'; AT&T's control over HBO, Cartoon Network, Warner Bros faces regulatory lens

The global media landscape is resulting in a new juggernaut as an internet and cable behemoth yesterday purchased an entertainment conglomerate making the former unmatched in its size and reach to consumers through home broadband, smartphones, satellite television and a battery of movies and cable...

Television TV Channels English Entertainment
US$ 4.5 bn expected from IPL rights; SC recommends accounts scrutiny

The Supreme Court on Friday froze all financial transactions between the BCCI and state cricket associations by directing the apex body not to disburse any funds till it resolves to abide by the Justice RM Lodha panel recommendations on reforms by 3 December . The top court ordered that none of...

Television TV Channels Sports
TVS Tyres is co-presenter for Asian Champions Trophy 2016

Continuing its strong connect with sports, TVS Tyres has associated with Asian Champions Trophy 2016 by becoming the co-presenter. The Asian Champions Trophy is one of the premier hockey tournaments, a much sought after annual international competition promising some great hockey action. This...

Television TV Channels Sports
Q2-17: Zee Learn declares maiden interim dividend

The board of directors of the Essel group’s education company Zee Learn Limited (ZLL) have declared a first time ever dividend of 5 percent per equity share of Re 1 each for the quarter ended 30 September 2016 (Q2-17, current quarter).

Television TV Channels Factual & Documentary
Whether BARC action can stop unethical practices?

MUMBAI: Can businesses and industries practise their art of selling fairly although they have 'Fair Practices' training during academic courses, workshops and several ISO and other certifications? There seems to be the fear of the lawman, and not the law in India. If the traffic cop is watching,...

Television TV Channels Viewership
TV Superhighway: beIN, Yaddo, AfricaXP have joined us, says Magine CEO Ambuj Goyal

CANNES; Magine has secured partnerships with four of the industry’s most exciting sports, documentary and entertainment content providers. Partnerships with beIN, the international media group and owner of MIRAMAX; Yaddo, the new documentary streaming service headed up by former head of The BBC’s...

Television TV Channels Factual & Documentary

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories