Specials

MipTV 2004: Day One Notes

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/05/18/MIPTV.jpg?itok=kLOoLCr1

CANNES: Outside, the wind was blowing hard threatening to tear off the roof of the tent which houses the Press Club close to the Palais de Festivals in Cannes. The sun was bright and high in the sky, but it did not send the temperature soaring like it does in India. The ocean was a strikingly clean blue. And the croissette was more crowded than usual.

But inside the Palais, well, there was a buzz of activity as acquisition and sales executives, large media corporations, production companies moved around in a bid to stitch co-production, format and programme syndication deals. MipTV 2004 was on in full swing. Press announcements, conferences with a session on Brands and Integrated Product Placement, cocktails at the various booths it was all happening The highlight of the market this year was the Chinese presence at the market.

And amongst the thousands of executives from all over the world, what was heartening was the Indian presence. On the Air France flight from India this morning was the amiable Miditech founder Nikhil Alva who without much rest, just a quick change into formals, charged for the Palais. One came across Sony Entertainments Sunil Lulla and Tarun Katiyal - on the ground floor - who were brimming with energy in the wake of their tie up with Freemantle for Idols and the successful weekend block that they are developing for the channel.

Optymystix was present in full force with Vipul D Shah, Sanjeev Sharma and Rajiv Vyas seeking out new understandings of the formats and game show business from international companies. Star Indias representation came in from Shantanu Nalvadi and a bubbly Deepak Segal.

However the piece de resistance was the Zee Network booth  the largest an Indian company has ever taken up - which had a durbaan dressed in all the finery, a live puppet show, and even temporary tattoo (mehandi) artists. A livewire young team led by Punit Goenka, consisting of Ajay Gupta, Ashish Kaul was aggressively buying up content and promoting its DishTV DTH service. Clearly, here is a company with a mission. The network was expected to make an announcement about its alliance with Mondo TV for its group company Padmalya Telefilms. The company had planned a large scale bash with chairman Subhash Chandra, but it was called off after he could not make it.

The Bollywood Eros Network also had a well done up booth. And one came across Achal Mehra of Fifth Avenue Media who apparently is cobbling together something new.

The feel definitely was high energy. MipTV promises a lot and everyone was looking forward to the opening nights evening cocktail party.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/21/jiniffer.jpg?itok=6DHXnjir
Here are the winners of The Indian Telly Awards!

When indiantelevision.com’s The Indian Telly Awards are held, the stars come out in style and in numbers. The glittering gala was held on 20 March 2019 in Mumbai and the presence of almost every known television star clearly demonstrated why indiantelevision.com’s The Indian Telly Awards are...

Specials Event Coverage Occasions
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/20/content-hub-logo.jpg?itok=u_n4Q4Xc
Cinema content producers still discovering audience taste

The Indian movie industry is one of the richest in the world and its content has been gaining patrons worldwide. But producers still believe that the industry doesn’t have the pulse of audience preference.

Specials Event Coverage Content Hub
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/18/dora-the-explorer.jpg?itok=D9-DbAvn
Pre-school kids content’s monetisation and viewership challenges

Animators have long contemplated the complexity of producing pre-school content for the ages of two to four years. On the third day of FICCI Frames 2019, executives from the industry spoke about ‘Catching youngest viewers: Powering the kids network and advertisers ecosystem through data’.

Specials Event Coverage Ficci Frames
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/15/ficci_0.jpg?itok=RllkEQXV
Gazing into the Crystal Ball - Sustaining Growth in Uncertain Times

In an interesting session titled “Gazing into the Crystal Ball - Sustaining Growth in Uncertain Times, that was held on day 3 of at the 20th edition of Ficci Frames, Shri Sanjeev Sanyal, Principal Economic Advisor, Ministry of Finance, Goverment of India gave a keynote address.

Specials Event Coverage Ficci Frames
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/15/ficci.jpg?itok=zlGRwmrA
Monetisation is the biggest challenge for regional industry

The growth of the regional sector in the media industry was discussed on the third day of FICCI Frames 2019. Experts from the television sector discussed on the topic ‘Regional: is it the giant waiting to be awakened?’ It had panellists Viacom18 head regional entertainment Ravish Kumar, Reliance...

Specials Event Coverage Ficci Frames
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/15/advertsiser.jpg?itok=BuApUDBh
Ad industry not kept pace with consumer and digital changes

The last decade has been disruptive for media, advertising and marketing with the evolution of digital. However, Sam Balsara, the veteran in advertising industry, feels that media buying has not been able to keep pace with that change. He also said that the currency that really should be looked at...

Specials Event Coverage Ficci Frames
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/14/sunil.jpg?itok=PJ72aw3a
Mr. Sunil Gavaskar launches the So Sorry Gully Cricket app by India Today

A cricket app of India Today called So Sorry Gully Cricket was formally launched in the presence of legendary cricketer Sunil Gavaskar on day 3 of FICCI FRAMES 2019 in a session moderated by Vikrant Gupta.

Specials Event Coverage Ficci Frames
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/14/ficci_0.jpg?itok=HpcDgRUJ
Industry experts discuss OTT growth, need for measurement system

To measure or not to measure? Despite the humongous growth of OTT in the country, experts still can’t seem to agree on this question. While some of the experts believe a TV like measurement system will bring more transparency in the ecosystem, other players think third-party tools are already...

Specials Event Coverage Ficci Frames
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/14/ficci.jpg?itok=aFSsk28V
Broadcasters need to relook at content to cope with OTT platforms

With the upsurge in demand for OTT platforms in India, the future of broadcasters has been debated much. TV still has enough headroom to grow thanks to underpenetrated households. While the players in the ecosystem firmly believe that TV is not going to die soon, they also think broadcasters need...

Specials Event Coverage Ficci Frames

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories