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Pointing out that senior mandarins from the information and broadcasting
ministry are likely to meet the Election Commission officials tomorrow
seeking guidance on various issues, a senior government official
admitted, "News channels like Zee News and even Television
Eighteen (a majority partner in the TV 18-CNBC business channel)
have gained more time because no policy decision can be taken by
the government."
Though TV-18's case is a bit different, the likes of Zee News and
even some Indian-owned channels like Sun, Eenadu and Sab TV (who
have announced plans for starting news channels) have official reasons
to smile. In some cases, the delay on the government's part can
also be explained as a reason for deferring launches as well.
Some ten applications had been received by the I&B ministry
where companies had sought permission to uplink and start news channels
from India as also undertake restructuring to conform to the existing
norms.
Meanwhile, influenced by the indecisiveness of the EC, the I&B
ministry is still ambivalent whether to allow pubcaster Doordarshan
to accept political advertisments and also charge a fee for giving
airtime to various politicial parties --- a tradition that was started
when DD was the only TV broadcaster in the country.
Prasar Bharati, which manages DD and All India Radio, has conveyed
to the ministry that it should be allowed to charge a fee for airtime
given to political parties to air their agenda for the forthcoming
general elections.
According to Prasar Bharati officials, the airtime devoted to such
activities would amount to an opportunity cost of approximately
Rs 160 million.
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