Cable TV

Hathway eyes mass broadband Internet market with slashed price points

MUMBAI: Hathway Cable Internet has set its sights on netting the broadband internet mass market with its two new packages that offer twice the broadband access speed at less than half the price vis-à-vis its previous offers.

Aiming to lower the entry price of broadband cable Internet, the cable internet service provider (ISP) is introducing two broadband packages branded as Rush and Velocity.

While both packages allow an access speed of 128 kilo bytes per second (kbps) each, Rush offers a data transfer or download limit of 300 mega bytes (MB) for Rs 300 a month or Rs 3,000 a year whereas the other package, Velocity, offers a higher download limit of 750 MB for Rs 1,000 a month or Rs 10,000 a year.

While there may not be many takers for Hathway's Velocity plan, which offers limited MB download for Rs 1,000 as against unlimited access from competitors at the same price point, the Rush plan is more likely to generate healthy consumer response as individual users usually do not require more than 300 MB downloads. Also, prospective individual consumers are more likely to pay a reasonable Rs 300 on a monthly basis for limited download access.Earlier, Hathway was offering an entry price of Rs 650 for an access speed of 64 kbps. Competitor SitiCable Networks offers two unlimited download plans for individual users for Rs 750 and Rs 1,000 per month each while the Tata owned Videsh Sanchar Nigam Ltd (VSNL) offers an unlimited download plan for Rs 1,000 per month in the individual user category.

Earlier this year, Hathway had also halved its cable modem price from Rs 6,750 to Rs 3,333. The modem is built on DOCSIS (Data over Cable Services Interface Specifications) technology.

What remains to be seen is whether competitors react to Hathway's slashed tariff plans with their own or sustain their existing price points.

Latest Reads
Hathway rebrands in-house channels

Hathway Cable and Datacom Limited has given a new dimension to some of its key channels through a rebranding move that includes new packaging and graphics of the five new channels launched earlier this year.

Cable TV Multi System Operators
Q3-16: Comcast Cable Communications division video numbers improve

BENGALURU: Comcast Corporation’s (Comcast) Cable Communications division (Comcast Cable, Cable) reported 8.8 percent increase in video revenue for the quarter ended 30 September 2016 (Q3-16, current quarter) as compared to the corresponding year ago quarter. The division reported video revenue at...

Cable TV Multi System Operators
Q2-17: Higher subscription revenue, activation fees boosts Ortel revenue

BENGALURU: The Bibhu Prasad Rath led regional cable television and broadband internet player Ortel Communications Limited (Ortel) reported 17.3 percent year-over-year (y-o-y) growth in total revenue from operations (TIO) for the quarter ended 30 September 2016 (Q2-17, current quarter). Quarter-...

Cable TV Multi System Operators
Competition regulator okays Goldman Sachs stake purchase in Den Networks

Investment banking major Goldman Sachs has received the Competition Commission's approval to increase its stake in Den Networks to over 24 per cent by acquiring additional shares through preferential allotment route.

Cable TV Multi System Operators
DAS petitions challenging constitutional provisions listed for 3 November

With the division bench taking cognisance of several cases relating the digital addressable system (DAS) Phase III which challenge constitutional provisions, the Delhi High Court will hear the DAS cases on 3 November, 2016

Cable TV DAS
MSOs finally cross 1000 as pan-India DAS deadline nears

With less than three months to go for the deadline of the final phase which will complete cable digitlization all over the country, the total number of multi-system operators has finally crossed 1000 with 774 getting provisional licences till 30 September 2016.

Cable TV Multi System Operators
Several DAS III petitions may be transferred to Division Bench of Delhi High Court

NEW DELHI: The Digital Addressable System (DAS) Phase III legal wrangle is moving on, albeit slowly and steadily.  Lawyers appearing on behalf of the multi-system cable TV operators (MSO) will inform a single-judge bench of the Delhi High Court about a large volume of cases relating to DAS III...

Cable TV DAS
Going a la carte with Star and Indiacast has helped: Bibhu Prasad Rath

Bhibu Rath heads one of the small regional cable TV players in the TV distribution business: Ortel Communications. The MSO began as a local player in the state of Odisha. But, it has since spread into neighboring states such as Chattishgarh, West Bengal, Andhra Pradesh and Telangana. In fact, it...

Cable TV Multi System Operators
Bihar govt trebles cable TV entertainment tax to Rs 50

Even as the government is working on subsuming entertainment and other incidental taxes into a goods and service tax (GST) which would be around 18 per cent, cable TV subscribers in Bihar are about to be delivered a blow to their wallets.

Cable TV Multi System Operators

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories