India Inc prime on CNBC's 'Business this week'

MUMBAI: The India Business World has another big brother. CNBC-TV18 has announced the launch of Business This Week, a half hour special that encapsulates the top stories from the world of business and finance.

Premiering on Saturday 20 March 2004 at 9:00 PM, the show is touted as a weekly report card of India Inc.

Latest addition to the current affairs line-up Business This Week will cover the entire spectrum of news related to business, from the corporate world to finance and the markets.

The business channel, just recently spruced up its current affair portfolio with Tonight at 10, Encounter and Awaaz. Newest addition, Business This Week will also air expert comments and analysis from the channel's editors.

Hosted by the business news channels' corporate editor, Govindraj Ethiraj and executive editor Senthil Chengalvarayan, the show will kick off with the top story of the week, says a company release. The top story will be followed by the main general story/corporate story, the top market feature, and will wrap up with the main news headlines of the past week.

A comprehensive magazine show, as the channel calls it, will cover the latest developments in the world of business.

The first episode will air the telecast tussle between Ten Sports and Doordarshan for Samsung Indo-Pak cricket series, issue about placements at the IIMs, the Sensex story and the box office success of the week.

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