ESS renews deal for English Premier League

MUMBAI: Sports broadcaster, ESPN Star Sports (ESS) has extended its multi-year agreement with the FA Premier League of England (FAPL). It will deliver the English Premier League (EPL) across Asia..

The broadcaster also announced that it will double its coverage of the League over the next three seasons starting from August 2004. Ten matches will be shown each competition week instead of the current five. Most of them will air live.

The remaining match will be on a quick turnaroundbasis. All matches will be supported with a line up of programming covering predictions, highlights, news and information, as well as pre and post game analysis. Under the new broadcast agreement ESS will deliver EPL programming to all but two of the markets within its 25-country footprint including India, China, Thailand, Taiwan.

As reported a few days earlier by the broadcaster had acquired an Asian football rights package through the Asian Football Confederation. The EPL is seen in over 150 million homes on ESS. Eight out of 10 people with cable in Asia tuning in weekly to watch the drama of the EPL. While Asias sizeable out of home audience remains unmeasured by in-home Peoplemeter measurements, research indicates that 64 per cent watch the EPL outside their homes every week. EPL matches on ESS continue to be the top programme on cable, rating 10 times better than the best programme on all other cable channels.

ESS MD Rik Dovey said, "In the three seasons were been broadcasting the League, its audience ratings for the top LIVE matches in Singapore and other territories have trebled on our network. We look forward to further growth over the next three years. I am sure that our clients and viewers will appreciate the expanded coverage and enjoyment of the game we will bring."

"The EPL goes along with our newly acquired exclusive FA package of football rights, UEFA Champions League, the Asian Football packages, in some territories the Euro 2004 and Spanish Primera Liga. Our content includes NBA basketball, international cricket, the Masters, British and US Open golf majors, Australian, Wimbledon and US Open tennis grand slam tournaments, Major League Baseball, snooker and daily sports news."

Latest Reads
Witness the heart-warming bond unfold in the epic-adventure movie Alpha premiering on &flix, &Privé HD and Zee Café

Amidst the vast wilderness, the survival of the fittest truly determines life and death. But what happens when your fight for survival brings with it the dangers of the wild? Witness a young boy unleash his inner warrior and struggle as he travels through treacherous landscapes in the epic-...

Television TV Channels English Entertainment
Smriti Mehra elevated to Executive Vice President, Focus at Network18

After stints with Discovery Channel, Arré and Turner Broadcasting, Smriti Mehra returned home to Network18 Group last year. The company today announced her elevation as EVP – Focus, to head revenue. She will report to Priyanka Kaul – President, Marketing & Special Projects, Network18.

Television TV Channels News Broadcasting
Big Ganga launches 4 new Bhojpuri shows

Big Ganga, ZEE Entertainment Enterprise Ltd’s Bhojpuri general entertainment channel in Bihar, Jharkhand, and Purvanchal is all set to cater to the demands of its audience for original content with two hours of weekday and one hour of weekend with four new shows.

Television TV Channels Regional
New FTA channel T TV to focus on Punjabi audience

T TV, Taur Punjab Di, is the latest 24 hour free to air channel being launched by Teleone Consumers Product Pvt Ltd which is a part of DV Group of companies and is aimed at providing quality entertainment to the north Indian audience.

Television TV Channels Regional
ARG Outlier Media writes to TRAI, accuses News18 India of flouting landing page directive

ARG Outlier Media Asianet News, which owns channels like Republic TV, Republic Bharat among others, has accused TV18 Broadcast Ltd of flouting Telecom Regulatory Authority of India’s (TRAI) 3 December 2018 directive to broadcasters and distribution platform operators (DPO).

Television TV Channels News Broadcasting
“ABBY AWARDS 2019” announces the illustrious Master Jury for the Creative ABBY’s

The gold standard in advertising awards, ABBY Awards 2019 that celebrates creative excellence in the category has announced an illustrious master jury for the upcoming edition.

Television TV Shows Awards
Discovery India unveils unique short-form video destination on Dailyhunt app; Discovery Plus creates waves on the digital media

Discovery Communications India (DCIN), country’s leading factual entertainment network, has entered into a unique partnership with India’s No 1 News and local content discovery app – Dailyhunt.

Television TV Channels Factual @ Discovery
Analysis: Latest news television trends and consumption patterns

The FICCI M&E 2019 report says that 43 percent of the 885 private TV channels in India are ‘news channels’. It further states that news, which commands a 7 percent share of viewership, garnered a disproportionately high share of advertising volumes.

Television TV Channels Viewership
Kids prefer home-grown content, feature films on TV

The TV industry is growing and so is kids’ viewership. Since 98 per cent of India is still single TV homes, co-viewing is extensive and leads to better targeting options while demand for localised content and regional content are a boon to creators. Broadcast Audience Research Council (BARC) India...

Television TV Channels Kids

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories