New look, re-launch for B4U Music in store

MUMBAI: Don't peek, its changing! After a complete management change, B4U Music is poised to start afresh.

Although the plan is in the process of being firmed up, the Bollywood specialist channel will be repackaging all its shows and launching a VJ hunt, too, soon.

But the first thing that the programming and production head, for both India and overseas beams, Khalid Sayed is set to tackle is the issue about it's visibility. "First priority is to see that my channel is been seen. Only when it is being seen, can I zero down on the revamp plans. But yes, within the next six months you will be seeing a brand new channel."

Speaking about the channel's future action plan, Sayed said, "As soon as we are manage to sort out our differences with the cable operators about the distribution and visibility, we will be looking at repackaging the shows."

While the team now comprises an all-new executive team, it is likely that IT will do a complete overhaul even where the programming is concerned. That apart, the channel is also contemplating on announcing a talents hunt to search for a brand new VJs for the channel.

The winners for the UK edition of the channel's VJ

hunt, Race 4 The Face, which is a search for two UK presenters (one male and one female for its new UK

programming), is acting as a platform for these youngsters to showcase their talent in the world of television.

The channel short-listed Amandeep Kaur and Gurmej Singh Pawar. Both Kaur and Pawar are currently in Mumbai undergoing their presenter training in the B4U in-house studios before they actually start their stint as VJs. Besides formally training them and giving them a stylised look, the channel has hired ace photographer Subi Samuel to shoot their portfolio. "We are planning some localised programming for the new VJs; we will be making some announcement soon," informed Sayed.

What has been rather unfortunate is the brain-drain from the channel. A rather daunting task is of setting up the systems all over again. The main grouse may be the visibility, but industry sources indicate that it is lack of quality content that has led to a low demand.

The new team is currently brainstorming to bring in the new dawn, but whether they will get out of the vicious content-visibility cycle is yet to be seen.

Latest Reads
Sunny Leone in Discovery JEET’s show Man Vs Wild

Sunny Leone will be displaying her adventurous side as host of the mega-popular survival series Man Vs. Wild. The iconic series will telecast in Hindi on the soon-to-be-launched GEC Discovery JEET. The new GEC will premiere in the second week of February 2018 and the series will feature the...

Television TV Channels GECs
Times Now appoints Sujeet Mishra as marketing head

Times Network, part of India’s media conglomerate, The Times Group today announced the appointment of Sujeet Mishra as head of marketing, Times Now.

Television TV Channels People
Experience space with BBC's new VR experience

The BBC is giving you a chance fly. Home - A VR Spacewalk is an interactive virtual reality (VR) experience launched today for the HTC Vive and the Oculus Rift, and is available to download for free via the Steam Store and the Oculus Store.

Television TV Channels Factual & Documentary
Sony BBC Earth presents the Best of 2017

Sony BBC Earth revisits some of its most popular episodes of the best shows in a special programming line-up titled Best of 2017 starting 18 December 2017, every night at 7 pm and 11 pm.

Television TV Channels Factual & Documentary
Increased revenue from traditional media boosts Shemaroo numbers

Integrated media content house Shemaroo Entertainment Limited (Shemaroo) reported 18.3 percent higher year-on-year (y-o-y) consolidated total revenue for the quarter ended 30 September 2017 (Q2 FY 2017-18, the quarter under review) stood at Rs 1,345.7 million as compared with Rs 1,138.6 million in...

Television Production House Film Production
21st CF spins-off into new live news & sports co Fox

MUMBAI: After the blockbuster acquisition of 21st Century Fox by The Walt Disney Company, the former has announced that it will spinoff into a new brand Fox’ that will seek to replicate its own success in the newly focussed verticals of live news and sports brands. Using fiscal 2017 as a base, the...

Television TV Channels News Broadcasting
With Star India, Disney emerges as India's largest M&E firm

MUMBAI: Unlike the US, where the merger of The Walt Disney Co and 21st Century Fox’s entertainment assets is between two near equals, the scenario in India is totally different. 21st Century Fox’s India venture Star India is a $1.7 billion dollar media and entertainment behemoth while Disney India...

Television TV Channels People
Disney to buy 21st Century Fox assets for $52.4 billion

The Walt Disney Co has set up a $52.4 billion, all-stock deal to acquire 20th Century Fox and other entertainment and sports assets from Rupert Murdoch’s empire.

Television TV Channels Movie Channels
MOVIES NOW brings #StopDreamingAndStartWinning with 100 Mania Season 5 for its viewers

Movies Now, India’s english movie channel, rings in the festive season with its property ‘100 Mania’, beginning Friday, 15 December at 9pm. In its 5th season, the channel has curated a line-up of some of the biggest Hollywood blockbusters like Furious 7, Jurassic World, Disney’s The Jungle Book,...

Television TV Channels English Entertainment

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories