Red FM gets witty with Sharmaji Se Poocho'

MUMBAI: The FM radio station 93.5 Red has announced yet another initiative on all its stations. The FM radio will be introducing a daily show featuring Surendra Sharma, the renowned humorist and poet Sharmaji Se Poocho.

An hour long show will be aired during the primetime between 5 pm to - 6 pm on weekdays.

Sharmaji Se Poocho was earlier a daily Red FM segment, says a company release.

Sharma is a name that is celebrated the world over for humorous poetry and inimitable style. Known most for his Chaar Laina based on his wife, Sharma's poker-faced narrations of various incidents brings an instant grin on every face.

Speaking on his association with 93.5 Red FM Sharma said, "Red FM are the type of people I like to be with because they serve to the same people I have entertained for years. Every one I know listens to Red FM so when they asked me to do Sharmaji Se Poocho I said, "Toh aap Sharmaji se hi kyon poochana chaahatey ho?".

The show will see Sharma hosting an interactive programme where he gives snappy, humorous answers to crazy questions received from listeners through mail, fax, sms and call-ins. Sharma will select the funniest questions posed to him and gives the wittiest answers, offers the release.

Speaking on the latest programming addition, 93.5 Red FM executive producer Vehrnon Ibrahim said, "There is a fine line between slapstick and fuddy duddy humour and Sharmaji walks that line with the type of swagger you just have to laugh at. He has that rare quality of being able to make people laugh with him and respect him. We are truly overjoyed to have him with us. The reaction from listeners to the promos means this show is a success even before it goes on air".

Latest Reads
ZEEL scraps 9X Media acquisition

Owing to non-completion of certain material conditions, Zee Entertainment Enterprises Ltd (ZEEL) has terminated its deal to acquire music broadcaster 9X Media.

Television TV Channels Music and Youth
Viewers celebrate their love for hollywood blockbusters on my Star Movies at 9

Home to the biggest blockbusters, Star Movies leads the way in engaging audiences by giving them an opportunity of a lifetime to showcase their love for Hollywood films! My Star Movies at 9, for the first time ever, presents fans with a special proposition. Not only will they get to watch their...

Television TV Channels English Entertainment
Discovery unravels the underwater warriors of Indian Navy, the submarine arm, with Breaking Point: The Indian Submariners

Discovery Channel, India’s leading destination for factual entertainment, is launching a special series on the Indian Submariners as a part of its extremely popular Breaking Point Franchise. This is the first time that any private broadcaster will showcase a TV series on the underwater warriors of...

Television TV Channels Factual & Documentary
&Privé HD to premiere the gripping thriller 'The Hunter' this sunday

&Privé HD, the newest destination for nuanced cinema, is all set to premiere the Australian thriller-drama The Hunter on 18th of March at 1:00 pm and 9:00 pm. Directed by Daniel Nettheim, the riveting movie stars Willem Dafoe, Sam Neill, and Frances O’Connor in pivotal roles.

Television TV Channels English Entertainment
BBC takes ‘fake news’ battle global

The BBC today sets out its ambition to be a global leader in the fight against fake news, which is creating a huge decline in global audiences’ trust in media.

Television TV Channels News Broadcasting
Turner International creates digital advertising unit to connect brands with fans

Turner International is for the first time providing advertisers with a single way to activate a full suite of global, regional and local campaigns that connect with fans across Turner’s digital properties spanning over 200 countries.

Television TV Channels Kids
Star India renews BWF media rights till 2021

MUMBAI: Star Sports has renewed its Badminton World Federation (BWF) media rights for a four-year cycle. The deal is from 2018 to 2021 as per BWF calendar.

Television TV Channels Sports
BARC week 10: Nidahas Trophy catapults Rishtey Cineplex to the top

MUMBAI: The newest entrant in the country’s sports broadcasting world–Dsport–has hit a homerun by making it to the second position on the top-five list of Broadcast Audience Research Council’s (BARC) all-India data thanks to its inaugural cricket property. The Discovery India channel acquired the...

Television TV Channels Viewership
Future Group joins IPL bandwagon as associate sponsor

Future Group, one of India’s largest retail brands, has come on board as an associate sponsor with Star India for this season of the Indian Premier League, which kicks off on 7th April.

Television TV Channels Sports

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories