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Today's launch includes a kick-off event from the Comcast Media
Center in Littleton where the network's signal will originate. The
winner of Anime Network's Launch the Network Sweepstakes -
Janine Hwang - will take center stage at the event, where she will
become the first non-animated person to appear on the network as
she flips the switch to begin the network's linear broadcast.
With a dedicated and loyal fan base, anime is among the hottest
genres in the entertainment world today and has been riding on this
wave of popularity. Anime Network has become one of the most successful
VoD offerings available to cable and satellite subscribers, holding
the distinction of being the only independent network ever launched
from a VoD programming service.
Atari, Nintendo and Capcom have joined Ex'Pression College for Digital
Arts as the initial primary advertisers on the network. AD Vision,
well-known in the industry for its exceptional retail relationships,
will continue to tap into its vast resources in support of the Anime
Network's linear launch, informed an official release.
"It's a testament to the growing popularity of anime and the
intense support of its fans that we have been able to line up top-notch
advertisers before our linear launch," states Anime Network
president Kevin Corcoran. "I'm thrilled our company has the
power and resources to bring advertisers to our new linear network
and offer them additional opportunities to increase their visibility
and grow revenue for the entire industry."
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