Television

Nick to celebrate 25th anniversary by going off air

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/01/12/Untitled-1_24.jpg?itok=jzY8wc-M

MUMBAI: All-kids channel Nickelodeon has come up with a novel way of celebrating its 25 years of being on the air. At a time when channels are doing their level best to keep viewers hooked, Nick will be going off air and calling on children to spend the day playing instead of watching television. The aim, obviously, is to impress on children the importance of physical activity.



The broadcaster goes off air for the first time in its history on 2 October. The network will encourage kids globally to spend the afternoon playing on what has been designated a the first-ever Nickelodeon Worldwide Day of Play.

 

In addition, India is one of the countries where Nickelodeon plans to have special events commemorating its Worldwide Day of Play.



As part of its commitment to being an ally and an advocate of kids, Nickelodeon and its international arms are launching this multi-media global event to promote healthy lifestyle and stress the importance of physical activity and play.



At 12 pm on 2 October, Nickelodeon will go dark for three straight hours across the globe. After resuming its broadcast, the network will return with a roster of multi-media activities advancing the message of healthy living.



These will include a live, televised event in the US; video updates from local Worldwide Day of Play celebrations being held everywhere from California to India and New York; and specially produced fun and informative on-air and online healthy-living messages.



Online at Nick.com, kids can register and become official players, make play pledges and download their official player numbers for the Worldwide Day of Play. Nick.com will also roll out new playful activities for kids each week throughout the summer.



NickJr.com will provide parents with information on

Nickelodeon Worldwide Day of Play events. It will also offer easy activity ideas to get their kids playing and moving and include a printable Play Pledge for families to track family participation in the campaign.



The Nickelodeon Worldwide Day of Play is part of Nickelodeon's Let's Just Play campaign. This is now in its second year. It is the network's pro-social grassroots campaign encouraging kids to engage in healthy, active lifestyles.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/24/dnpa.jpg?itok=zISgvoTn
Comment: DNPA formation raises key questions & upsets independent publishers

“When it comes to rain making, not all followers are equally valuable. Some people have a lot more influence than others,” said Areva Martin, author and autism expert, in `Make It Rain!: How to Use the Media to Revolutionize Your Business & Brand’.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/22/rv.jpg?itok=F7QrH1aA
Untapped TV audience of 100 mn for international channels

The International Television Research Group (inTV) and GlobalWebIndex compared internet users aged 16-64 who watch any of the international TV channels such as BBC News, Bloomberg Television, CNBC, CNN, Euronews, Eurosport, France 24, National Geographic Channel, Sky News and TV5Monde channels at...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/22/zee.jpg?itok=BLz1u0z9
Zeel channels continue to rule Hindi channels; Colors, Star Maa return to across genres list

BENGALURU: Zee Entertainment Enterprises Ltd (Zeel) free to air (FTA) Hindi GECs Zee Anmol and flagship Zee TV were once again ranked second and third in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genres for week 37 of 2018 (Saturday, 8 September 2018...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/22/Colors_Bangla1.jpg?itok=BJ2UigU_
Kannada, Marathi, Tamil, Telugu market witness no change in BARC week 37

Colors Bangla and Jalsha Movies swapped their third and fourth positions in the Bengali space in the BARC data’s week 37. Big Ganga and Bhojpuri Cinema exchanged their first and second positions in the Bhojpuri segment. In the Kannada, Marathi, Tamil and Telugu market, no changes were observed....

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/22/Republic-TV.jpg?itok=enRQxZQz
Republic TV leads English news in BARC week 37

NDTV 24x7 stood at fifth position in the English news genre according to All India BARC data week 37. No changes were observed this week in the English business news genre. Aaj Tak continued to lead in Hindi news genre (U+R). Moreover, Aaj Tak and ABP News also continued to dominate in Hindi news...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/21/divya.jpg?itok=CNzzoXs2
ALTBalaji appoints Divya Dixit as Senior Vice President, Head of Marketing

Balaji Telefilms has recently been integrating great leadership talent from across the board to spearhead the business and become a powerhouse. Further fortifying its leadership at ALTBalaji - India’s largest platform for original and exclusive digital content, the company announced the appointment...

Television TV Channels GECs
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/21/dsport.jpg?itok=hnh7hjMh
DSport to broadcast Laver Cup from 21-23 September

DSport will bring live action from the second edition of Laver Cup, a men's tennis tournament between teams from Europe and the rest of the world to be held in Chicago from 21-23 September 2018.

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/21/dnpa_0.jpg?itok=cmsK3D6w
India’s top media companies announce formation of Digital News Publishers Association

Amidst a plethora of industry bodies and sectoral alliances in the Rs. 1.5 trillion Indian media and entertainment sector, another such organization today took birth. It has been christened the Digital News Publishers Association (DNPA). 

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/21/raj.jpg?itok=6azkvKHY
Raj Nayak, Janak Sarda to be felicitated by International Advertising Association

At the annual International Advertising Association (IAA) Inspire awards to be held at Bucharest on 2 October 2018 with advertising and marketing leaders from all over the world in attendance, Viacom18 COO Raj Nayak and past president IAA India Chapter will be felicitated with the prestigious "...

Television TV Channels People

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories