| But if the news emanating from Pakistan
is anything to go by, day by day, that pressure is building. Chairman
of Taj TV Abdulrahman Bukhatir today had a three-hour meeting with
the chairman of the Pakistan Cricket Board (PCB), Shaharyar M Khan
over what else but India’s forthcoming tour of Pakistan. PCB chief
executive Ramiz Raja, Taj TV chief executive Chris McDonald, CBFS
chief executive Zahid Noorani and PCB marketing consultant Riaz Mahmood
were also present at the meeting.
According to a statement released the PCB, Bukhatir has been quoted
as saying: "I assure the PCB of the sensitivity to the need
for the people of Pakistan to which these matches on television
in the largest possible numbers, and I assure that efforts are already
well underway for PTV to carry the signal."
The question of course is if the matches can be shown on PTV, what
happens if DD also demands the same "courtesy". Stay tuned
for more on the high-stakes game that is being played out over this
issue.
Also read:
India-Pak cricket series:
Ten Sports firm on giving DD only daily highlights package |