Television

Aaj Tak distribution head Amitabh Srivastava quits

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NEW DELHI: Even as the Aroon Purie-controlled TV Today Network hunts for a news director for its two news channels following the departure of Uday Shankar, comes the information that the company's distribution and network development head Amitabh Srivastava, too, has quit to seek greener pastures.

Amitabh Srivastava - Another one out the door

TV Today sources confirmed that Srivastava put in his papers a few days back. When contacted by indiantelevision.com, Srivastava said, "I have had an enriching experience at TV Today. But now I am looking for a larger role to play in a company and not get restricted to just network development."

Though Srivastava did not specify his next destination, he admitted that there are "at least three offers" which he is evaluating before taking a final call.

However, broadcast and cable industry sources hinted that the offers that Srivastava is talking about might include those from Zee Telefilms and the Adhikaris-promoted Mumbai-headquartered SAB TV. It has also been indicated that the former TV Today man is looking at expanding his work sphere to marketing too.

Srivastava, who has worked in various media companies, including BBC World's Indian operation, was part of the core team at TV Today, which helped in launching first Aaj Tak and then its English sibling Headlines Today.

With Srivastava's departure, TV Today seems to be experiencing another round of desertions not restricted to just to the editorial division. Apart from Srivastava, another senior person to quit TV Today in recent times was news director Uday Shankar, who is headed to take up the editorship of Star News --- contrary to reports in a certain section of the media --- after taking a short break.

 

IStill, TV Today's CMD Aroon Purie brushed aside allegations that the deluge of desertions is linked to the company's HR policy. Talking to indiantelevision.com, Purie said, "We train people, nurture them, make them a big name and then others take them away by offering fancy packages."

However, he admitted that, at the moment, the outflow of people from TV Today is higher than the inflow of fresh and new talent. "Where else do you have a situation where there are five to six news channels competing for more or less the same people?" Purie countered.

Pointing out that the TV job market would correct itself sooner than later, Purie added the company would find a replacement for Shankar "very soon."

"There are some interesting candidates (for the news director's post) around in the industry and we'll inform you soon," he said.

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