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Although the show will telecast its debut episode on Thursday,
it is actually a Friday - Sunday show with bankable stars Pallavi
Joshi, Kiran Karmarkar as the protagonists. The launch of KHKM
will also coincide with another Balaji weekend show - the supernatural
suspense thriller Kya Haadsa Kya Haqeeqat - turning from
a one-hour show into a half-hour one.
'Balaji meets Astitva (the movie)' as Ekta Kapoor calls
KHKM, is a soap with a non-commercial story line.
Talking to indiantelevision.com, Kapoor offers that the show is
about the life of an Indian woman after 35. Typical to the Indian
scenario, the woman realises that she is reduced to being just a
mother or a wife. The soap details her journey of self rediscovery.
As for the Thursday debut episode, the channel will be airing a
special "Shagun" (the astrology angle again?) episode
to introduce the story and the characters.
But it is not just the weekend franchise that the channel is planning
to build. The channel will also be launching its youth centric show
Yeh Meri Life Hai , produced by Optimystix Entertainment
India Limited in the 10 pm slot on weekdays sometime in March-April
period.
Meanwhile the channel is all set to introduce a fantasy daily
Chandrakanta, on 23 January 2004 at 8:30 pm. Directed by Nirja
Guleri, the show was a big hit on Doordarshan in the early 90s.
Back then, the show with a big canvas and bigger budget amassed
a whopping Rs 670 million in revenue for Doordarshan.
Later, in 1999, Prime Channel - the production house - shot the
next season for DD1. Later Star Plus began airing the repeats of
the show, but unfortunately the show didn't work and was pulled
off.
 Based
on a novel of similar name, Chandrakanta is the story of
eternal love set against the battle and strife between two kingdoms
Naugarh and Vijaygarh. Starring Shikha Swaroop, Shahbaz Khan, Mukesh
Khanna, Parikshit Sahani, Pankaj Dheer, Kruttika Desai and Kalpana
Iyer, the show was canned on sets worth Rs 3.5 million and designed
by ace designer Nitin Desai.
The show that will air from Monday to Wednesday is almost a decade
old. Will the audience (the kids) lap it up? We will just have to
wait and watch.
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