Reacting to the developments, ESPN Software India managing director
RC Venkateish said the sports broadcaster was "aggrieved by
the high court order". "We will be moving an application
in the Supreme Court challenging the ruling either later this evening
or tomorrow morning," Venkateish added.
On Monday, ESPN said it holds exclusive right to telecast the India-Bangladesh
cricket series and was not willing to share its revenue with Doordarshan
for telecasting the three one-dayers, the first of which starts
in Chittagong on 23 December.
Senior advocate Rakesh Munchal, representing ESPN, had submitted
before the Kerala High Court, that ESS was "not agreeable to
revenue sharing". ESPN would suffer a "huge financial
loss" if asked to share its revenue with Doordarshan in the
ratio of 80:20, Munchal had submitted.
In a ruling made in March during the historic India-Pakistan series,
the Supreme Court had directed Ten Sports to make available its
signal to DD. The apex court clarified in its order that Ten's signal
should be relayed by DD as is - complete with logo and all the advertising
that the Dubai-based sports broadcaster had secured.
Ten had moved the SC in February after a Chennai high court ruled
in favour of DD. The apex court, in an interim order in March on
the eve of the first one-dayer between India and Pakistan, had directed
that DD should relay Ten signals.
The court had also asked DD to deposit Rs 500 million with it as
surety towards compensation payable, if any, to Ten Sports in regard
to the dispute.
court: Can't share cricket revenue with DD
orders DD to relay Ten feed in toto, ads and all