Television

Disney channels to be available in four languages

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/04/30/Walt%20Disney%20TV_0.jpg?itok=yRLgHCFW

MUMBAI: Walt Disney, which launches in India on 17 December, will make available its two channels in local languages, a move seen to widen its appeal to audiences across the Hindi and southern regions of the country.

Its flagship, The Disney Channel (TDC), will have an English and Hindi feed, the two languages which will provide a national base. Being positioned as a family-viewing channel, Walt Disney feels there is no need at this stage to address a state-specific approach across the southern region.

TDC's sibling channel Toon Disney, which is set to take kids genre leader Cartoon Network head on, will be available in Tamil, Telugu and Hinglish (mix of Hindi, English), according to a source close to the company. When contacted, Walt Disney Television International (India) managing director Rajat Jain did not wish to comment.

The move to dub Toon Disney in the southern languages appears aimed at taking over what could well be termed virgin terrain in the kids viewing segment. Cartoon Network does not have separate feeds so far in the southern languages (a two-hour Tamil band is all it has delved into thus far). Cartoon Network has an English and Hindi language feed.

Other rival channels also have plans to offer separate language feeds. Pogo aims to have 80 per cent of its content dubbed in Hindi by year-end while Nick has an expanded its Hindi band. Hungama TV, a local kids channel in Hindi, plans to offer a Tamil feed as well. Animax from the Sony stable has announced it will have a Hindi feed by April 2005.

Walt Disney will launch its two channels on Wednesday (17 December). The company is waiting for distribution to be in place before it carries out a major promotional burst in mid-January, 2005. One thing that the promotion and marketing will not include of course is recognition related activity. Walt Disneys content has long been available in India as programming blocks in several local language channels across the country.

Star India has inked a deal to distribute the Walt Disney channels in India. The bundled price of the two channels, as reported by indiantelevision.com earlier, is fixed at Rs 12 a month per subscriber.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/07/18/news.jpg?itok=naGEIRUZ
India News Haryana Hosted Mega Political Conclave 'Manch Haryana' in Chandigarh

India News Haryana the leading regional Hindi news channel by iTV Network today hosted a mega political conclave ‘Manch Haryana’ at Hotel Taj, Chandigarh to present the holistic picture of the development in the state. Manch Haryana is an initiative of India News Haryana, to foster a sense of...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/07/18/mmma.jpg?itok=Kgj8EAWt
Star India's Preeti Puri Sharma steps down as vice president PR

Star India’s Preeti Puri Sharma has put in her papers, Indiantelevision.com has learnt. Friday will be her last day at the company, wrapping up a six-year association. At Star India, Preeti was responsible for the development and delivery of strategic communication plans, managing the external...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/07/17/hotstar_0.jpg?itok=5cgAKY_f
Catch these Emmy Award Nominated shows on Hotstar Premium

MUMBAI: The best and the most revered have been spoken for! The 71st Emmy Awards Nominations have just been announced. New faces and a fresh group of shows were prominently recognized in the nominations, together with acclaimed, veteran television programs. Game of Thrones secured 32 nominations,...

Television TV Shows Awards
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/07/17/andflix.jpg?itok=kD_D5GI_
Trick Or Treat with Slappy’s bag of evil as &flix premiers Goosebumps 2: Haunted Halloween

MUMBAI: Pumpkin headed scarecrows, giant spiders made of balloons, witches with glowing heads and Halloween lanterns are all set to come alive this July, as Slappy is back to wreck more havoc on Halloween. Premiering this month, as part of Flix First Premiere on &flix is “Goosebumps 2: Haunted...

Television TV Channels Factual @ Discovery
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/07/17/TV18_0.jpg?itok=H97-6pv-
TV18 Broadcast appoints Renuka Ramnath as additional director

MUMBAI: TV18 Broadcast Ltd has appointed Renuka Ramnath as an additional director of the company with effect from 16 July. Ramnath who is designated as independent director, has been appointed for five years.

Television TV Channels People
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/07/17/adal-badal.jpg?itok=B37skAGn
COLORS Bangla launches new family game show Adal Badal

MUMBAI: Philosopher Swami Vivekananda once said, ‘Take risks: if you win, you will be happy; if you lose, you will be wise. Making the process of risk-taking fun for everyone, Colors Bangla brings to its viewers a family game-show like none other – Adal Badal presented by Raja Biscuits. Giving...

Television TV Channels Regional
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/07/17/kids.jpg?itok=-aDsMxJv
Hrithik Roshan gives a message to children through Little Singham

MUMBAI: Famous toon character Little Singham, who has inspired millions of children across the country with his deeds of bravery received a lesson of Mathematics from superstar Hrithik Roshan.  This was superstar Hrithik Roshan’s way of giving a message to children nationally.  Discovery Kids is...

Television TV Channels Kids
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/07/17/Nachiket-Pantvaidya.jpg?itok=gvvC3K70
ALTBalaji partners with sheroes, engages deeper with women content consumers

ALTBalaji, India’s leading homegrown OTT platform, has partnered with women-only social network SHEROES, to grow its engagement with women content consumers who form 55% of its viewership. The OTT platform has always portrayed strong empowered women with female protagonists breaking barriers and...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/07/17/dis.jpg?itok=_-lTjkl0
Discovery India announces new organisational structure

Discovery Communications India has made organizational changes which will help intensify focus in key strategic areas. The erstwhile division of roles basis mass and premium networks has been done away with; the new structure has distinct verticals for content development and marketing to drive...

Television TV Channels GECs

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories