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The show will pit 16 style-savvy contestants against each other
in a competition to find America's fashion trendsetter of tomorrow.
Hilfiger will host the series and ultimately mentor the winner who
will be awarded the opportunity to design his or her own collection
under the Tommy Hilfiger label. The winner gets the chance to become
the next great American designer.
The 13-episode series comes to CBS from Lions Gate Television and
Pilgrim Films and Television. Competitors will need to show their
unique sense of style and creativity to prove they have the necessary
tools to survive and succeed in the high-stake fashion industry.
Living together in New York, the aspiring designers will be given
real fashion world challenges that will test their talent, business
acumen, sales and marketing expertise, resourcefulness and style
IQs.
Each week, Hilfiger and his Style Council which will consist of
guest advisors, will rate the hopefuls on their results and 'cut'
out one contestant. Hilfiger said, "The road to success is
not easy to navigate, but with hard work, drive and passion, it's
possible to achieve the American dream. The Cut is going
to give someone the opportunity of a lifetime and help that person
achieve his or her dreams."
Hilfiger launched his first signature Menswear collection back
in 1984 with his updated take on button-down shirts, chinos and
other classics. This immediately struck a chord with consumers.
Today from clothing and home collections to fragrances and eyewear,
Hilfiger's products generate around $3.5 billion in annual worldwide
retail sales.
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