Television

Telemart-2004 will spark new ideas: Ronnie Screwvala

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2016/01/06/Ronnie%20Screwvala.jpg?itok=Z6KY3YuQ

MUMBAI: "Telemart isn't like any other conference. The focus here is on actual trade and not just company plugs. In fact, the two-hour conference held every day, before the actual trade opens, will instead deal with the industry and community issues."



UTV promoter and CII Telemart's event chairperson Ronnie Screwvala opines about the first-ever International Content Marketplace - Telemart 2004.



First ever such conference to be held in India, Telemart is touted as Mipcom of India. To be held in Mumbai on 16 - 17 September at the Grand Hyatt, the event is meant specifically for Indian and neighbouring markets and is designed to help media businesses capitalise on the growing opportunities by offering a platform to network and trade in content for the Indian market.



Media companies like broadcaster Sony, production major UTV, television glossie GR8 and indiantelevision.com are the main partners for the event.



"Whenever we (Indian producers) went abroad, it has always been an individual effort. And hence we were always a small fry. But with Telemart being an annual event, one can hope that trading of software -- content or animation or technology -- in India would be much organised," Screwvala says.



With technology coming of age, what with Indian media upbeat about the technologies like DTH, Pay TV, and broadband, the conference comes at a good time.



According to Screwvala, CII expects about 200-250 focused participants for the inaugural edition, 35 of them are expected to be serious international players.



"With format shows, soaps adapted being the current flavour of the season on Indian television, it can be anticipated that international payers- both big and small will be keen," says Screwvala.



Although he does not expect either bidding or actual trade to take place, Screwvala expects that Telemart 2004 will be a platform for broadcasters, TV content makers, distributors, distribution to interact and initiate businesses. "If on-the-spot trading happens, then that would be quite a success, but we are ideally targeting the same for the second or the third edition," he says.



Speaking about his role as the event chairperson, Screwvala says, "I am looking at it to be an annual affair with good participation from both the regional as well as small players. Even for the seminar, I am looking at the talks sparking new thoughts."



Although he is upbeat about the animation industry's participation, he opines that it will have more to do with showcasing the talent and use of technology rather than creative portfolio's. "There is hardly any original content churned out of India. But so is the case with the UK, France and Canada. Churning of original content requires government support as it is not a cheap proposition," he adds.



For further details about Telemart, contact Gayatri Gulati at CII office--- 24931790. Or visit Telemart website www.telemart.tv.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/22/star-world.jpg?itok=zwedwX5P
Star World lines up Hollywood A-listers' shows starting 25 Sept

Meryl Streep and Al Pacino, around 10 years ago, debuted on television with ‘Angels in America’ and the media went into a frenzy - ‘Is it the Oscars or the Emmys’, tabloids flashed as they walked the Emmys red carpet! Little did we know that a new-age trend was being set!

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/22/Ajay%20singh.jpg?itok=kAtpJZZK
SpiceJet's Ajay Singh may take control of NDTV, latter denies (updated)

MUMBAI: NDTV may change hands as its founders -- Prannoy Roy, Radhika Roy and the promoter firm RRPR Holding -- are facing a CBI probe for allegedly concealing a share transaction. A senior NDTV official, however, told the Hindu that the reports were untrue. Singh, it was earlier reported, will...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/22/ZEE.jpg?itok=joRzwzAl
Zeel channels continue to rule across genres

BENGALURU: In what seems to have become almost normal over the last few weeks, Zee Entertainment Enterprises Limited (Zeel) channels Zee TV and Zee Anmol continued their Hindi GEC supremacy in the weekly top 10 channels across genres list for week 37 of 2017. Broadcast Audience Research Council of...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/22/Abhishek%20Maheshwari.jpg?itok=bzl-kP5R
Disney pushes brand bindass as it merges with bindass Play, enters OTT space

MUMBAI: It's hardly a week since Disney India rebranded its movie channel UTV Movies, and now the network has consolidated its two channels -- that is bindass and bindass Play. Along with that, in its promise to be omni-present across platforms, bindass will launch an OTT platform for the...

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/22/DD_Kashir.jpg?itok=mZBvSFYf
DD Kashir bids: Prime Focus, Beehive, Grasshopper get breather

NEW DELHI: The three agencies which had been shortlisted by Doordarshan to undertake the channel packaging work for its channel DD Kashir can now submit their bid amounts by 29 September 2017.

Television TV Channels Terrestrial
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/21/kbc.jpg?itok=CMtI933J
Sony Entertainment climbs to second position, Zee Anmol retains lead in two markets

While Zee Anmol retained lead in two markets, KBC-backed Sony Entertainment bagged the second position with high ratings in the urban market. Zee Anmol retained lead in Hindi (U+R) and rural markets, whereas Star Plus led the urban market in week 37 of Broadcast Audience Research Council (BARC)...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/21/Arnab-Story.jpg?itok=_k8ssaP8
English News ratings' slide continues although Republic TV viewership improves slightly

The Arnab Goswami headed Indian English News channel Republic TV has been leading the genre in terms of viewership right from week 19 of 2017, the week the channel was launched.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/21/pkl.jpg?itok=QRMl_i1P
Sports: Star India channels pocket four out of top five slots

One would easily spot Star India taking over four of the top five positions in BARC India's week 37 sports ratings data, doubling its tally as compared to week 36. Last week, Sony had conquered three slots out of the top five list.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/22/Punit-Goenka-and-Amit-Goenka.jpg?itok=MdwoMVGs
Zee Studios to produce Indian shows' adaptation in Canada

Entertaining the world for over two decades, Zee Entertainment Enterprises Limited (ZEEL) has achieved another milestone by becoming the first Indian broadcaster to set up a production company in Canada.

Television TV Channels English Entertainment

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories