Television

Fox looks to score in the reality genre with Virgin's Branson

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/07/20/Fox.jpg?itok=zDEwX3rb

MUMBAI: Fox's musical reality show American Idol is going from strength to strength in the US. Looking to expand the reality genre the Murdoch network is said to be planning a show of a different sort using airline billionaire Virgin's Sir Richard Branson.

A report in the Daily Variety stated that Branson would be looking to emulate the success of Donald Trump's show The Apprentice. That NBC programme made reality television look attractive again after a string of shows failed to impress viewers in the US. However Fox will have to contend with the fact that audiences need and want to see what they haven't seen before.

Another report has indicated that in the US a new breed of what's being called hybrid shows blending sitcom and reality are beginning a rise to prominence. With BBC enjoying success with The Office documentary-style sitcoms, which mixes script with improvisation are just beginning to be noticed by television audiences.

According to USA Today the four broadcast networks each spend over $1.5 billion every year on programming. With advertisers spending over $9.3 billion in commitments, the onus is upon ABC. NBC, CBS and Fox to deliver viewers. Yet ratings have declined 25 per cent thanks to increasing fragmentation in the US television landscape. Hybrid shows could just be the innovation that the networks are looking for.

Coming back to Braqnson the show has been tentatively titled Branson's Big Adventure. The tycoon will check out the mettle of hopeful tycoons around the world. Every week one person will be eliminated as is also the case with another show Survivor which airs on CBS. Expectedly Fox has however maintained that the show is not going to be a carbon copy the Trump show. The selected person will follow in Branson's footsteps in a manner of speaking.

NBC meanwhile is continuing to innovate further.. It recently launched Significant Others to test on Bravo, much like the network did with Queer Eye For Straight Guy. According to The Oregonian Times, the show is constructed like HBO's Curb Your Enthusiasm and BBC's The Office from dialogues improvised to fit a written outline. In India the HBO show airs on Zee English.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/22/hungama.jpg?itok=h0eusU2k
Hungama Music starts original audio programming in Tamil ‘Endrendrum Punnagai’

Hungama Music has announced its foray into original audio programming from 22 January. Starting with Endrendrum Punnagai, a Tamil audio original, Hungama Music will soon launch additional shows in other key Indian languages including Hindi, Telugu, Punjabi, Bengali and Marathi, among others.

Television TV Channels Music and Youth
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/22/mnx.jpg?itok=goDtYfPe
Times Network salutes the spirit of heroism with its Republic Day movie line-up

Times Network, India’s leading television broadcasting network, celebrates the 70th Republic Day of India by taking its viewers on a remarkable journey of valiance on its channels MOVIES NOW and MNX.

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/22/air-force.jpg?itok=5F3BNmWJ
National Geographic to celebrate the spirit of the Indian Air Force on India’s 70th Republic Day with ‘Extreme Flight: Indian Air Force’

National Geographic is marking the 70th Republic Day celebrations by paying tribute to the selfless heroes of the Indian Air Force.

Television TV Channels Factual @ Discovery
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/22/sun.jpg?itok=16iUFfMP
Sun Bangla to rise on 3 February

In 2018, it was reported that the Southern broadcast behemoth, Kalanithi Maran-owned Sun TV Network intended to travel to new regions of the country - Marathi and Bengali.

Television TV Channels Regional
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/22/ICC.jpg?itok=jIWYAeai
Ad volume for cricket up by 16% in last 2 years

Sports viewership has undergone a transformation, with the burgeoning interest in sports other than cricket. While the gentleman’s game still commands most eyeballs (69 per cent), other sports contributed around 31 per cent of the overall viewership in 2017. Of this, Star India’s Pro Kabaddi League...

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/22/zee.jpg?itok=Mmz8ouSj
Zeel channels most watched Hindi entertainment channels across genres

Zee Entertainment Enterprises Ltd (Zeel) Hindi GEC channels – the free to air (FTA) Zee Anmol and flagship Zee TV were the most watched Hindi entertainment – be it GEC or Hindi movies channels, in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genres for...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/21/burkha.jpg?itok=fsKeQsnO
New English news channel Harvest TV to launch on Republic Day

As the general elections are inching closer, media veterans are set to launch several news ventures.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/21/kholi.jpg?itok=j8mN58nH
Star Sports unveils new campaign “Cricket Ka Asli King Kaun” for India’s tour of New Zealand

Star Sports – India’s leading sports broadcaster has unveiled a new campaign for India’s tour of New Zealand.

Television TV Channels Sports
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/01/21/nba.jpg?itok=pVs8SPo2
Start your weekend right with NBA ‘saturday morning live’

The National Basketball Association, unveiled its campaign in India to create awareness amongst existing as well as new fans. Under its global television campaign, ‘This Is Why We Play’,

Television TV Channels Sports

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories