Television

Aaj Tak's 'Chunavi Qawwali' adds flavour to Elections 2004

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2016/07/23/Aaj%20Tak.jpg?itok=z0TbKi-I

MUMBAI: All news channels, be it Star News, NDTV, Aaj Tak, Sahara Samay or even Zee News are looking at making political sattires in the light of the upcoming elections. But Aaj Tak has gone a step ahead and is all set to grab maximum eyeballs this elections. The news channel has come up with a path-breaking programme to add a unique colour to its election coverage with Chunavi Qawwali.

From 12 April, Aaj Tak started televising a colourful and musical show that takes an unconventional look at the elections. The show aims at capturing the essence of the great electoral battle through rhyme and repartee, rather than the regular fare of reports, interviews and analysis.

Running Monday through Friday at 10:30 pm, this is the first time that qawaali has been used to communicate the various election agendas, claims and counter claims of political parties.

Aaj Tak endeavors to deliver contemporary issues pertaining to the general elections to its viewers in a form that has in the past been used for themes such as romance, religious devotion and at times social messages. This style of programming gets across complicated and confusing agendas of politicians to the electorate in a simple and humorous manner.

Chunavi Qawwali demonstrates the various charges levied by the leading political parties against each other in the form of parodies. The qawwali comprises two teams representing two major political groups, parties or individual led factions. It is set in a royal and elegant location and with participants dressed in an apt manner and this adds to the strong humorous element in the show. The qawaali has both teams fighting it out amongst themselves to create a favorable opinion and support. What the programme actually does is to bring out the truth and behind-the-scene elements pertaining to the various issues. Chunavi Qawwali enables Aaj Tak to portray the various angles to the issues that is generally not possible in normal news bulletins.

Chunaavi Qawalli is another testimony to Aaj Tak's efforts at adding greater value to its viewing experience and it is through the use of such innovative formats that viewers will be treated to a complete election news experience, which will cover all aspects.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/24/mn%3D%20%281%29.jpg?itok=62l960iv
MN+ to air its Oscar special property 'The Academy Club'

MUMBAI: MN+ is all geared up to air their Oscar special property The Academy Club that will leave the movie lover ecstatic with cinematic brilliance. The channel will air this property on 25 and 26 February, throughout the day.

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/24/Nexa-P1-Powerboat_1.jpg?itok=Ada8vEtF
Sony Pix & ESPN to telecast Global Powerboat Racing live from 3-5 March

MUMBAI: Nexa P1 Powerboat, Indian Grand Prix of the Seas, will be telecast live globally and promises to deliver the most comprehensive coverage in the history of powerboating. Seeding a global sport from India, the Nexa P1 Powerboat, Indian Grand Prix of the Seas, will set a global benchmark for...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/24/Alan-Shearer.jpg?itok=kJa34ytE
Star to host Premier League movement on 2 & 3 March, legend Alan Shearer to participate

MUMBAI: The Football Movement, jointly hosted by India On Track, is being held in partnership with the Premier League’s Indian broadcast partner Star Sports. The conference will bring British and Indian football organisations and businesses together to discuss ways to continue to grow the...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/24/naagin%202-800x800.jpg?itok=2sQq6fWi
Star Plus takes over Colors, Rishtey retains top position: BARC wk 7

MUMBAI: Star Plus pushed Colors to the second spot in Hindi GEC and Hindi GEC (Urban) genres in the BARC India ratings week 7 emerging on the top in these two categories. Rishtey retained its first position in the Hindi GEC (rural) category whereas Zee Anmol and Star Utsav respectively bagged the...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/24/Tarun%20Katial-800x800.jpg?itok=EAUMF-Io
RBNL all set to relaunch Big Magic

MUMBAI: Indeed, good decisions lead to great success.  Getting into the stable of one of India’s leading media conglomerates has opened up several opportunities for Reliance Broadcast Network Ltd (RBNL).   After the acquisition deal with ZEEL, RBNL is all set to relaunch its Hindi general...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/23/Aaj-tak-sabse.jpg?itok=y5SUyDvL
Aaj Tak regains number one position in Hindi News genre

MUMBAI: Zee News made way for the entry of News24 in the top five channels' list in the Hindi News Rural genre in this week's BARC India data. In the Hindi News Urban space, ABP showed up in the top five list pushing out News Nation.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/23/zee%20%281%29.jpg?itok=G2vJCfG-
Zee's 'Khwaabon Ke Darmiyaan' emerges as top-ranking TV show in UAE

Zee Middle East’s second, locally produced fiction series Khwaabon Ke Darmiyaan which follows the storyline of a UAE based real estate tycoon, has emerged as the top-ranking TV show among south Asians in the UAE for two consecutive months.

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/23/Discovery%20%281%29.jpg?itok=rcV4zr8O
Star World dominates English Entertainment, Discovery regains no.1 spot

Star World dominated the English Entertainment genre followed by Zee Cafe. Players in the space witnessed a significant hike in the ratings this week.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/23/Times-Internet%20%281%29.jpg?itok=Ih3sQCAj
Times Internet appoints Rattan Chugh & Vivek Pandey in leadership roles

Looking to further consolidate its position as India's leading digital product company, Times Internet, today, announced the addition of two experienced and proven corporate leaders to their senior management team. Rattan Chugh comes in as the new chief people's officer from Standard Chartered,...

Television TV Channels People

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories